作者
JNV Raghuram
发表日期
2016
期刊
International Journal in Management & Social Science
卷号
4
期号
9
页码范围
197-205
出版商
International Journals of Multi-Dimensional Research
简介
Automobile industry is the main driver for the growth of the macro economic situation of a country. The stability and the growth of this industry will have huge impact on other adjacent industries. Consumer in this industry is experiencing different changes and becoming more dynamic, hence industry need to come up with different value creations in order to satisfy the customer. This paper discusses conceptually on various trends happing in the automobile segment and how the industry is contributing in creating a value to customer's right from the procurement to the designing.
学术搜索中的文章
JNV Raghuram - International Journal in Management & Social Science, 2016