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Social media are all around us. I can say with great certainty that you will have received at least one request from a family member, friend or colleague to join a social media platform. In Social Media for Academics, Mark Carrigan suggests that, instead of completely resisting this tidal wave of social media, you should investigate what aspects of it you can make work for you in your professional life.

While other aspects of information technology, such as Internet searches to gather information and emails to communicate with colleagues, have become common practice in academia, the use of social media is less pervasive. This book comes at an opportune time to help academics, researchers and postgraduate students who have been thinking about using social media in their professional lives to get started. The book also provides a useful way for those already engaged on social media to reflect on their goals and purposes and refine their approach.