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Understanding patterns of public interest in skin cancer can help the medical community 30 effectively reach individuals through targeted, well-timed public health education. The influence 31 of celebrity health and disease on internet activity has been demonstrated by spikes of Google 32 search activity for other cancers immediately following their announcements of cancer 33 diagnosis, treatment, or a cancer death. 1, 2 34

On September 1, 2023, Jimmy Buffett died of Merkel Cell Carcinoma, a rare, but deadly cancer 35 associated with Merkel Polyomavirus and sun exposure-induced genetic damage. 3 Wikipedia 36 Pageviews and Google Trends data were evaluated during the 2 week periods before and after 37 Jimmy Buffett’s death to determine whether awareness of his death was associated with 38 increased interest in skin cancers and sun protection. 4, 5 Google Trends settings were selected as 39 web …