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Seat belt use provides significant public health benefit, however, most public awareness campaigns have generally focused on seat belt use rather than encouraging adults to improve seat belt fit with belt placement. This study provides an evaluation of a video-based intervention to improve adult belt fit assessing whether a video-based intervention can target beliefs and knowledge of seat belt placement and be perceived as relevant by the target audience.

An intervention group of 29 adults (15 women and 14 men) and a comparison group of 99 adults (41 women and 47 men) participated.

The intervention group had significantly more favorable beliefs around belt fit than the comparison group related to Health Belief Model constructs of higher self-efficacy, greater benefits, and fewer barriers. The intervention group was also significantly better at accurately drawing belt fit than the …