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Eating in competition with other tasks has been shown to increase food intake, particularly when tasks are cognitively demanding. To test the hypothesis that social facilitation of eating occurs, in part, as a function of distraction which impairs the ability to self-monitor, eating with others was compared with eating alone or in front of the television. Using a repeated measure within-subjects design, thirty-seven participants (21 males) visited the laboratory 4 times to eat a buffet-style lunch ad libitum. All eating episodes were filmed. Energy intake (EI) was measured when participants ate alone (A), ate alone while watching TV (B), ate with two same sex strangers (C), and ate with two same sex friends (D) in a counterbalanced order. EI was significantly enhanced by presence of familiar others (D: 4565±272 kJ, p<0.001) and watching TV (B: 4350±252 kJ, p<0.05) compared to baseline (A: 3861±200 kJ). Length of eating …