| Consumo colaborativo: economia, modismo ou revolução? SF Rohden, F Durayski, APP Teixeira, A Montelongo Flores, CAV Rossi Desenvolve: revista de gestão do Unilasalle. Canoas, RS. Vol. 4, n. 2 (jul …, 2015 | 40 | 2015 |
| Explanatory mechanisms of the decision to buy on credit: The role of materialism, impulsivity and financial knowledge FMB Mette, CA de Matos, SF Rohden, MC Ponchio Journal of Behavioral and Experimental Finance 21, 15-21, 2019 | 39 | 2019 |
| Intenções de recompra e confiança do consumidor on-line SF Rohden, CA Matos, M Curth Revista de Ciências da Administração 18 (45), 9-24, 2016 | 15 | 2016 |
| Recommendation agents: an analysis of consumers’ risk perceptions toward artificial intelligence SF Rohden, DG Zeferino Electronic Commerce Research 23 (4), 2035-2050, 2023 | 14 | 2023 |
| Online service failure: how consumers from emerging countries react and complain SF Rohden, CA Matos Journal of Consumer Marketing 39 (1), 44-54, 2022 | 13 | 2022 |
| The COVID-19 Pandemic: paths for future research in marketing involving the regulatory role of prosocial consumption M da Silva Terres, SF Rohden, L Vedolin, BFH Machado, K Magnus, ... Revista Brasileira de Marketing 19 (3), 611-626, 2020 | 10 | 2020 |
| Authentic brand positioning or woke washing? LGBTQI+ consumer perceptions of brand activism C Tressoldi, LB Espartel, SF Rohden Equality, Diversity and Inclusion: An International Journal 43 (1), 55-71, 2023 | 8 | 2023 |
| Natural claims and sustainability: The role of perceived efficacy and sensorial expectations SAV Simão, SF Rohden, DC Pinto Sustainable Production and Consumption 34, 505-517, 2022 | 6 | 2022 |
| Listen as much as you want: the antecedents of the engagement of podcast consumers SF Rohden, G Tassinari, CF Netto International Journal of Internet Marketing and Advertising 18 (1), 82-97, 2023 | 5 | 2023 |
| Benefícios em Redes de cooperação: a perspectiva da rede das redes SF Rohden, C Hollerweger, A Ossani VII Encontro de Estudos Organizacionais da ANPAD, 2012 | 5 | 2012 |
| Consumer discrimination in service recovery situations SF Rohden, C Pizzutti Marketing Intelligence & Planning 41 (3), 293-309, 2023 | 4 | 2023 |
| Comportamento de reclamação de clientes de Serviços bancários e de telefonia móvel CA Matos, SF Rohden Revista Interdisciplinar de Marketing 6 (1), 11-25, 2016 | 4 | 2016 |
| Service provision during the Covid-19 pandemic: Impact on customer well-being and repurchase intention TS Glasenapp, SF Rohden, LB Dorneles, C Pizzutti RAM. Revista de Administração Mackenzie 23, eRAMG220401, 2022 | 3 | 2022 |
| Consumer reactions to technology in retail: choice uncertainty and reduced perceived control in decisions assisted by recommendation agents SF Rohden, LB Espartel Electronic Commerce Research, 1-23, 2024 | 2 | 2024 |
| O impacto da experiência de consumo na percepção e no comportamento dos consumidores de bancos digitais S Rohden, JS Rode CLAV 2020, 2020 | 1 | 2020 |
| Multinacionais no Brasil: uma Visão Dinâmica da Motivação na Decisão de Offshore JCSF Vieira, SF Rohden, I Gavronsk Revista de Administração da Unimep 12 (1), 49-73, 2014 | 1 | 2014 |
| The Impact of 3D Digital Content on Consumer Satisfaction with Brand Experiences D Subbotin, SF Rohden, LB Espartel Digital Marketing & eCommerce Conference, 8-14, 2024 | | 2024 |
| COVID-sumers: consumers’ feelings due Covid-19 pandemic in Brazil and potential implications for services marketing MS Terres, SF Rohden, LV Sebastião International Journal of Pharmaceutical and Healthcare Marketing, 2024 | | 2024 |
| The effect of social proximity, attribution, and guilt on accepting dysfunctional customer behavior JB Tomazelli, SF Rohden, LB Espartel Service Business 18 (1), 133-159, 2024 | | 2024 |
| O impacto da experiência de consumo na percepção e no comportamento dos clientes de bancos digitais SF Rohden, J Rode Retail Management Review 3 (1), e22-e22, 2023 | | 2023 |
