| Big Data consumer analytics and the transformation of marketing S Erevelles, N Fukawa, L Swayne Journal of business research 69 (2), 897-904, 2016 | 1819 | 2016 |
| The strategic management of health care organizations PM Ginter, WJ Duncan, LE Swayne john wiley & sons, 2018 | 1582 | 2018 |
| Competitive advantage and internal organizational assessment WJ Duncan, PM Ginter, LE Swayne Academy of Management Perspectives 12 (3), 6-16, 1998 | 283 | 1998 |
| The portrayal of older Americans in television commercials LE Swayne, AJ Greco Journal of Advertising 16 (1), 47-54, 1987 | 191 | 1987 |
| Encyclopedia of sports management and marketing LE Swayne, M Dodds SAGE publications, 2011 | 74 | 2011 |
| Sales response of elderly consumers to point-of-purchase advertising. AJ Greco, LE Swayne Journal of Advertising Research, 1992 | 68 | 1992 |
| Will older models turn off shoppers? AJ Greco, EB Johnson, LE Swayne International Journal of Advertising 16 (1), 27-36, 1997 | 50 | 1997 |
| Contribution of southern authors in major marketing publications DM Fields, LE Swayne Journal of Business Research 22 (1), 33-45, 1991 | 32 | 1991 |
| The portrayal of African-Americans in business-to-business direct mail: A benchmark study TH Stevenson, LE Swayne Journal of Advertising 28 (3), 25-35, 1999 | 30 | 1999 |
| Comparative advertising in horizontal business publications LE Swayne, TH Stevenson Industrial Marketing Management 16 (1), 71-76, 1987 | 30 | 1987 |
| Strategic management of health care organizations Malden PM Ginter, L Swayne, W Duncan MA: Blackwell, 1998 | 29 | 1998 |
| Handbook of health care management WJ Duncan, PM Ginter, LE Swayne (No Title), 1998 | 27 | 1998 |
| Is the changing status of African Americans in the B2B buying center reflected in trade journal advertising? TH Stevenson, LE Swayne Journal of Advertising 40 (4), 101-122, 2011 | 26 | 2011 |
| Zarządzanie strategiczne w ochronie zdrowia LE Swayne, WJ Duncan, PM Ginter | 24 | 2012 |
| When merger means death: Organizational euthanasia and strategic choice PM Ginter, LE Swayne, WJ Duncan, AG Shelfer Jr Organizational Dynamics 20 (3), 21-33, 1992 | 24 | 1992 |
| Publication in major marketing journals: 1960-1986 DM Fields, LE Swayne Journal of Marketing Education 10 (3), 36-48, 1988 | 23 | 1988 |
| Analyzing the health care environment:“You can't hit what you can't see” PM Ginter, WJ Duncan, WD Richardson, LE Swayne Health Care Management Review 16 (4), 35-48, 1991 | 16 | 1991 |
| Public Health Leadership and Management: cases and context SA Capper, PM Ginter, LE Swayne Sage, 2002 | 14 | 2002 |
| Moving toward strategic planning unique to healthcare PM Ginter, LE Swayne Frontiers of Health Services Management 23 (2), 33-38, 2006 | 12 | 2006 |
| Comparative industrial advertising: The content and frequency TH Stevenson, LE Swayne Industrial Marketing Management 13 (2), 133-138, 1984 | 11 | 1984 |
Sunil ErevellesUniversity of North Carolina at Charlotte在 uncc.edu 的电子邮件经过验证
Sunil ErevellesUniversity of North Carolina at Charlotte在 uncc.edu 的电子邮件经过验证