| Consumers' willingness to adopt and use WeChat wallet: An empirical study in South Africa ED Matemba, G Li Technology in Society 53, 55-68, 2018 | 205 | 2018 |
| Impacts of gratifications on consumers’ emotions and continuance use intention: An empirical study of Weibo in China ICW Gogan, Z Zhang, ED Matemba Sustainability 10 (9), 3162, 2018 | 65 | 2018 |
| Consumers' stickiness to mobile payment applications: An empirical study of WeChat wallet ED Matemba, G Li, BJ Maiseli Journal of Database Management (JDM) 29 (3), 43-66, 2018 | 26 | 2018 |
| Technology acceptance model: recent developments, future directions, and proposal for hypothetical extensions ED Matemba, G Li, ICW Gogan, BJ Maiseli International Journal of Technology Intelligence and Planning 12 (4), 315-348, 2020 | 7 | 2020 |
| Impacts of Gratifications on Consumers' Emotions and Continuance Use Intention: An Empirical Study of Weibo in China. Sustainability, 10 (9), 3162 I Gogan, Z Zhang, E Matemba African Journal of Hospitality, Tourism and Leisure 4, p1-19, 2018 | 5 | 2018 |
| Consumers' Stickiness to Mobile Payment Applications: An Empirical Study of WeChat Wallet ED Matemba, G Li, BJ Maiseli Research Anthology on Social Media Advertising and Building Consumer …, 2022 | 2 | 2022 |
| Consumers' Acceptance Intentions to Use Cashback Systems: A Case of SNAPnSAVE Application in South Africa ED Matemba, G Li, BJ Maiseli, PM Tladi Proceedings of the 2018 2Nd International Conference on Software and e …, 2018 | 2 | 2018 |
| Influence of word-of-mouth and familiarity on diffusion and adoption of WeChat wallet in South Africa ED Matemba, G Li, BJ Maiseli International Conference on Intelligent Systems Research and Mechatronics …, 2019 | 1 | 2019 |
Baraka MaiseliAssociate Professor of Electronics Engineering, University of Dar es Salaam在 udsm.ac.tz 的电子邮件经过验证
Baraka MaiseliAssociate Professor of Electronics Engineering, University of Dar es Salaam在 udsm.ac.tz 的电子邮件经过验证
GUOXIN LIProfessor of Marketing