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David Andreu Domingo
David Andreu Domingo
Profesor de Publicidad y Relaciones Públicas, Universitat Abat Oliba CEU
在 uao.es 的电子邮件经过验证
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The interaction of Instagram followers in the fast fashion sector: The case of Hennes and Mauritz (H&M)
MDR Bonilla, JL del Olmo Arriaga, D Andreu
Journal of Global Fashion Marketing 10 (4), 342-357, 2019
652019
Facebook in the low-cost fashion sector: the case of Primark
JLDO Arriaga, D Andreu Domingo, V Berlanga Silvente
Journal of Fashion Marketing and Management: An International Journal 21 (4 …, 2017
222017
Insights into user engagement on social media. Findings from two fashion retailers
M del Rocío Bonilla Quijada, JLDO Arriaga, DA Domingo
Electronic Markets 31 (1), 125-137, 2021
212021
Customer engagement on Instagram for luxury fashion brands: An empirical comparative analysis
M Bonilla-Quijada, JL Del Olmo, D Andreu, J Ripoll
Cogent Social Sciences 9 (1), 2235169, 2023
22023
CUSTOMER ENGAGEMENT WITH LUXURY FASHION BRANDS ON INSTAGRAM: AN EMPIRICAL COMPARATIVE ANALYSIS
MRB Quijada, JL del Olmo Arriaga, DA Domingo, JR Alcón
Cosmovisión de la comunicación en redes sociales en la era postdigital, 437, 2021
2021
Online Marketing in Firms with Professional and Legal Services: A Local Study
JFF Gascón, AB Bañares, JL del Olmo Arriaga, DA Domingo, S Seebach, ...
2014
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