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Ian Phau
Ian Phau
其他姓名John Curtin Distinguished Professor
在 cbs.curtin.edu.au 的电子邮件经过验证
标题
引用次数
引用次数
年份
Consuming luxury brands: the relevance of the ‘rarity principle’
I Phau, G Prendergast
Journal of brand Management 8, 122-138, 2000
9932000
Devil wears (counterfeit) Prada: a study of antecedents and outcomes of attitudes towards counterfeits of luxury brands
I Phau, M Teah
Journal of consumer marketing 26 (1), 15-27, 2009
6802009
Attitudes towards environmentally friendly products: The influence of ecoliteracy, interpersonal influence and value orientation
I Cheah, I Phau
Marketing Intelligence & Planning 29 (5), 452-472, 2011
6012011
Factors influencing the types of products and services purchased over the Internet
I Phau, S Meng Poon
Internet Research 10 (2), 102-113, 2000
5022000
Applying consumer-based brand equity in luxury hotel branding
MT Liu, IKA Wong, TH Tseng, AWY Chang, I Phau
Journal of business research 81, 192-202, 2017
4012017
Brand personality and consumer self-expression: single or dual carriageway?
I Phau, KC Lau
Journal of Brand Management 8, 428-444, 2001
3772001
Profiling fashion innovators: A study of self‐concept, impulse buying and Internet purchase intent
I Phau, CC Lo
Journal of Fashion Marketing and Management: An International Journal 8 (4 …, 2004
3282004
Understanding consumer demand for non-deceptive pirated brands
G Prendergast, L Hing Chuen, I Phau
Marketing intelligence & planning 20 (7), 405-416, 2002
3192002
Conceptualizing the country of origin of brand
I Phau, G Prendergast
Journal of Marketing Communications 6 (3), 159-170, 2000
3192000
Extending symbolic brands using their personality: Examining antecedents and implications towards brand image fit and brand dilution
KC Lau, I Phau
Psychology & marketing 24 (5), 421-444, 2007
3132007
An investigation of the effects of environmental claims in promotional messages for clothing brands
I Phau, D Ong
Marketing Intelligence & Planning 25 (7), 772-788, 2007
2862007
Understanding compulsive buying tendencies among young Australians: The roles of money attitude and credit card usage
I Phau, C Woo
Marketing Intelligence & Planning 26 (5), 441-458, 2008
2652008
Incorporating the winescape into the theory of planned behaviour: Examining ‘new world’wineries
VA Quintal, B Thomas, I Phau
Tourism management 46, 596-609, 2015
2462015
Consumer animosity, economic hardship, and normative influence: How do they affect consumers' purchase intention?
YA Huang, I Phau, C Lin
European Journal of Marketing 44 (7/8), 909-937, 2010
2402010
Conceptualising brand personality: A review and research propositions
I Phau, KC Lau
Journal of Targeting, Measurement and Analysis for Marketing 9, 52-69, 2000
2372000
“Bend it like Beckham”: The influence of sports celebrities on young adult consumers
S Dix, I Phau, S Pougnet
Young Consumers 11 (1), 36-46, 2010
2322010
Shaping the metaverse into reality: a holistic multidisciplinary understanding of opportunities, challenges, and avenues for future investigation
A Koohang, JH Nord, KB Ooi, GWH Tan, M Al-Emran, ECX Aw, ...
Journal of Computer Information Systems 63 (3), 735-765, 2023
2302023
Consumers' willingness to knowingly purchase counterfeit products
I Phau, M Sequeira, S Dix
Direct Marketing: An International Journal 3 (4), 262-281, 2009
2252009
Targeting buyers of counterfeits of luxury brands: A study on attitudes of Singaporean consumers
I Phau, M Teah, A Lee
Journal of targeting, measurement and analysis for marketing 17, 3-15, 2009
2162009
Drivers and barriers toward reducing meat consumption
I Cheah, AS Shimul, J Liang, I Phau
Appetite 149, 104636, 2020
1832020
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