| Investigating the Antecedents of Purchase Intention Toward Local Dairy Products: An Empirical Study Based on the SOR Model Nadjim Mkedder, Mahmut Bakir, Abdelheq Lachachi Central European Management Journal 29 (4), 124-148, 2021 | 17 | 2021 |
| Metaverse integration challenges: An in-depth ISM and MICMAC analysis N Mkedder, M Das Journal of Retailing and Consumer Services 77, 103684, 2024 | 8 | 2024 |
| I will buy virtual goods if I like them: a hybrid PLS‑SEM‑artifcial neural network (ANN) analytical approach Nadjim Mkedder, Fatma Zeynep ÖZATA Journal of Marketing Analytics, 2024 | 6 | 2024 |
| An Analysis of Factors Influencing Green Purchase Intention in Airlines: An Interpretive Structural Modeling Approach Mahmut Bakir, Nadjim Mkedder Challenges and Opportunities for Aviation Stakeholders in a Post-Pandemic …, 2023 | 6 | 2023 |
| A Hybrid Analysis of Consumer Preference for Domestic Products: Combining PLS-SEM and ANN Approaches N Mkedder, M Bakir. Journal of Global Marketing, 1-24, 2023 | 5 | 2023 |
| Exploring virtual goods purchase intentions: an integrated SEM-NCA approach in online gaming Nadjim Mkedder, Mahmut Bakır, Yaser Aldhabyani, Fatma Zeynep Özata Central European Management Journal, 2024 | | 2024 |
| Determinants of virtual reality stores influencing purchase intention: An interpretive structural modeling approach Nadjim Mkedder, Varsha Jain, Parth Salunke Journal of Retailing and Consumer Services 78, 2024 | | 2024 |
| What Makes The Virtual Goods Valuable In The Eyes Of The Consumers: A Value Theory Perspective Nadjim Mkedder, Fatma Zeynep ÖZATA Anadolu University, 2022 | | 2022 |
| THE RELATIONSHIP BETWEEN KNOWLEDGE MANAGEMENT AND INNOVATION PERFORMANCE: CASE STUDY OF SME IN ALGERIA A LACHACHI, N MKEDDER II. International Conference on Empirical Economics and Social Science …, 2019 | | 2019 |
Mahmut BakırAssistant Professor of Aviation Management, Samsun University在 anadolu.edu.tr 的电子邮件经过验证
