| Actor engagement in networks: Defining the conceptual domain RJ Brodie, JA Fehrer, E Jaakkola, J Conduit Journal of Service Research 22 (2), 173-188, 2019 | 277 | 2019 |
| Dynamics and drivers of customer engagement: within the dyad and beyond JA Fehrer, H Woratschek, CC Germelmann, RJ Brodie Journal of Service Management 29 (3), 443-467, 2018 | 140 | 2018 |
| A systemic logic for platform business models JA Fehrer, H Woratschek, RJ Brodie Journal of Service Management 29 (4), 546-568, 2018 | 136 | 2018 |
| A systemic logic for circular business models JA Fehrer, H Wieland Journal of Business Research 125, 609-620, 2021 | 131 | 2021 |
| Evolution of service-dominant logic: Towards a paradigm and metatheory of the market and value cocreation? RJ Brodie, H Löbler, JA Fehrer Industrial Marketing Management 79, 3-12, 2019 | 92 | 2019 |
| Crowdfunding networks: Structure, dynamics and critical capabilities JA Fehrer, S Nenonen Industrial Marketing Management 88, 449-464, 2020 | 64 | 2020 |
| From customer to actor engagement: exploring a broadened conceptual domain RJ Brodie, J Fehrer, E Jaakkola, L Hollebeek, J Conduit | 64 | 2016 |
| Future scenarios of the collaborative economy: centrally orchestrated, social bubbles or decentralized autonomous? JA Fehrer, S Benoit, L Aksoy, TL Baker, SJ Bell, RJ Brodie, M Marimuthu Journal of Service Management 29 (5), 859-882, 2018 | 62 | 2018 |
| Market shaping dynamics: interplay of actor engagement and institutional work JA Fehrer, J Conduit, C Plewa, LP Li, E Jaakkola, M Alexander Journal of Business & Industrial Marketing 35 (9), 1425-1439, 2020 | 44 | 2020 |
| Tracking the evolution of engagement research: illustration of midrange theory in the service dominant paradigm E Jaakkola, J Conduit, J Fehrer The SAGE handbook of service-dominant logic, 580-598, 2018 | 28 | 2018 |
| Shaping Resilient Service Ecosystems in Times of Crises–A Trans-Tasman Perspective JA Fehrer, LL Bove Journal of Services Marketing, 2022 | 12 | 2022 |
| How to get great research cited A Lindgreen, CA Di Benedetto, RJ Brodie, J Fehrer, M Van der Borgh Industrial Marketing Management 89, A1-A7, 2020 | 12 | 2020 |
| Shaping market systems for social change in emerging economies FS Kullak, JA Fehrer, JJ Baker, H Woratschek, J Sam-Cobbah Industrial Marketing Management 100, 19-35, 2022 | 11 | 2022 |
| JBR special issue on market shaping and innovation S Nenonen, J Fehrer, RJ Brodie Journal of Business Research 124, 236-239, 2021 | 11 | 2021 |
| Rethinking marketing: back to purpose JA Fehrer AMS Review 10, 179-184, 2020 | 10 | 2020 |
| The role of public relations in shaping service ecosystems for social change JA Fehrer, JJ Baker, CE Carroll Journal of Service Management 33 (4/5), 614-633, 2022 | 9 | 2022 |
| Trajectories of influential conceptual articles in service research LP Li, JA Fehrer, RJ Brodie, B Juric Journal of Service Management 32 (5), 645-672, 2021 | 6 | 2021 |
| Conceptualizing the dynamic and iterative nature of customer engagement J Fehrer, H Woratschek, C Germelmann, RJ Brodie SSRN, 2021 | 6 | 2021 |
| Vernetztes Branding: Ein Konzept zur Markenpolitik aus der Perspektive der Service Dominant Logic H Woratschek, JA Fehrer, RJ Brodie, M Benson-Rea, CJ Medlin Handbuch Markenführung, 121-139, 2019 | 6 | 2019 |
| The Role of Engagement Platforms in Innovation Ecosystems JA Fehrer, RJ Brodie, V Kaartemo, M Reiter Innovating in the Open Lab: The new potential for interactive value creation …, 2020 | 5 | 2020 |
Roderick J. BrodieDepartment of Marketing University of Auckland Business School在 auckland.ac.nz 的电子邮件经过验证
