How to generate loyalty in mobile payment services? An integrative dual SEM-ANN analysis TQ Dang, GWH Tan, ECX Aw, KB Ooi, B Metri, YK Dwivedi International Journal of Bank Marketing 41 (6), 1177-1206, 2023 | 41 | 2023 |
What role does AI chatbot perform in the F&B industry? Perspective from loyalty and value co-creation: integrated PLS-SEM and ANN techniques BHT Nguyen, TH Le, TQ Dang, LT Nguyen Journal of Law and Sustainable Development 11 (4), e794-e794, 2023 | 27 | 2023 |
Metaverse Banking Service: Are We Ready to Adopt? A Deep Learning‐Based Dual‐Stage SEM‐ANN Analysis LT Nguyen, DTV Duc, TQ Dang, DP Nguyen Human Behavior and Emerging Technologies 2023 (1), 6617371, 2023 | 27 | 2023 |
The capability of E-reviews in online shopping. Integration of the PLS-SEM and ANN method TD Quan, LN Thanh, TNT Thuy International Journal of Professional Business Review 8 (7), e02638-e02638, 2023 | 25 | 2023 |
Belief of Customers in Social Commerce Performed via Social Networking Sites: An Empirical Study from Hồ Chí Minh City CTT Phan, QT Đặng, TL Nguyễn Vietnam Social Sciences 214 (2), 61-80, 2023 | 18 | 2023 |
Exploring the brand experience of Korean brands on customer interactions in Ho Chi Minh City, Vietnam: non-linear structural equation modelling approach PCT Tien, NT Luan, DQ Tri Kỷ yếu hội thảo khoa học quốc tế Việt-Hàn 2023, 276-289, 2023 | 13 | 2023 |
Are You Ready for Tapping into the Metaverse in Higher Education? Integrated by Dual PLS-SEM and ANN Approach TQ Dang, PT Tran, LT Nguyen Current and Future Trends on Intelligent Technology Adoption: Volume 1, 63-84, 2023 | 12 | 2023 |
A customer value satisfaction, and loyalty perspective of mobile payment app. TTC Phan, TQ Dang, NT Luan Proceedings The International Conference on Business Based on Digital …, 2023 | 11 | 2023 |
Consumer trust in social network sites in Vietnam: PLS-SEM-ANN analysis TTC Phan, TQ Dang, LT Nguyen Ho Chi Minh City, Vietnam: Finance Publishing House, 2023 | 10 | 2023 |
Customer Loyalty and Brand Value Co-Creation of Financial Apps: The Integration of DTV DUC, LT NGUYEN, TQ Dang, NTT TRAN Uses &Gratification Theory, 2024 | 8 | 2024 |
Are we ready for education in Metaverse? PLS-SEM analysis BHT Nguyen, TQ Dang, LT Nguyen, TTT Tran Edelweiss Applied Science and Technology 8 (2), 73-83, 2024 | 5 | 2024 |
Can you resist the virtual temptations? Unveiling impulsive buying in metaverse retail T Dang Quan, G Wei-Han Tan, ECX Aw, TH Cham, S Basu, KB Ooi Asia Pacific Journal of Marketing and Logistics, 2024 | 3 | 2024 |
Understanding mobile shopping consumers’ continuance intention during covid-19 epidemic NN Xinh, DQ Tri, NT Luan Digital transformation for smart business-smart city in a post-pandemic …, 2022 | 1 | 2022 |
The Dark Sides of AI Advertising: The Integration of Cognitive Appraisal Theory and Information Quality Theory LT Nguyen, TQ Dang, DTV Duc Social Science Computer Review, 08944393241258760, 2024 | | 2024 |