Mindfulness and subjective well-being of Indian university students: role of resilience during COVID-19 pandemic T Bharti, N Mishra, SC Ojha Behavioral Sciences 13 (5), 353, 2023 | 7 | 2023 |
Interplay of workplace sustainability, sustainable work performance, optimism, and resilience: the moderating role of green creativity in luxury hotels T Bharti, SC Ojha, AK Tiwari Sustainability 14 (22), 15097, 2022 | 7 | 2022 |
Big data: a new perspective for the establishment of segments for niche marketing SC Ojha International Journal of Business Excellence 19 (3), 381-393, 2019 | 7 | 2019 |
Impact and experience of social media marketing on customer engagement P Bhargava, SC Ojha International Journal of Research in Engineering, Science, and Management 2 …, 2019 | 6 | 2019 |
Technology and brand selection: the mediating effect of cognition in Indian retail SC Ojha International Journal of Business Excellence 17 (1), 21-41, 2019 | 6 | 2019 |
Performance Evaluation of Mutual Funds: A Study of Selected Equity Diversified Mutual Funds in India SC Ojha | 4 | 2017 |
Antecedents Of Compulsive Buying Behaviour: A Case Of Indian Adolescents. KK Bhartiy, SC Ojha, T Bharti Turkish Online Journal of Qualitative Inquiry 12 (10), 2021 | 2 | 2021 |
Role of somatic markers in consumer durable brand selection in e-retail SC Ojha International Journal of Business Forecasting and Marketing Intelligence 6 …, 2020 | 2 | 2020 |
Validation of Customer Engagement Scale in Millennials in Digital Era SC Ojha, T Bharti, R Singh, U Baronia Academy of Marketing Studies Journal 28 (2), 2024 | 1 | 2024 |
Transpiring journey of innovative e-commerce SC Ojha International Journal of Business Forecasting and Marketing Intelligence 5 …, 2019 | 1 | 2019 |
Exploring the Role of Conscious Attention and Enthused Participation in Online Purchase Behaviour: Moderating Role of Gender SC Ojha, T Bharti, R Singh Academy of Marketing Studies Journal 28 (1), 2024 | | 2024 |
Social Influence As Predictor Of Usage Behaviour In Indian Rural Market KK Bhartiy, SC Ojha, T Bharti Design Engineering, 16437-16446, 2021 | | 2021 |
How Technology Affects the Brand Behaviour? A Case of Indian Retail Sector SC Ojha A Case of Indian Retail Sector (December 21, 2020). e-journal-First Pan IIT …, 2020 | | 2020 |
THE DICHOTOMY OF FINANCIAL SECTOR AND INDIAN ONLINE RETAIL MARKET SC OJHA | | |