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Veena Chattaraman
Veena Chattaraman
Professor of Consumer and Design Science, Auburn University
在 auburn.edu 的电子邮件经过验证
标题
引用次数
引用次数
年份
The role of product brand image and online store image on perceived risks and online purchase intentions for apparel
M Aghekyan-Simonian, S Forsythe, WS Kwon, V Chattaraman
Journal of retailing and Consumer Services 19 (3), 325-331, 2012
6892012
Should AI-Based, conversational digital assistants employ social-or task-oriented interaction style? A task-competency and reciprocity perspective for older adults
V Chattaraman, WS Kwon, JE Gilbert, K Ross
Computers in Human Behavior 90, 315-330, 2019
3372019
Data‐driven services marketing in a connected world
V Kumar, V Chattaraman, C Neghina, B Skiera, L Aksoy, A Buoye, ...
Journal of Service Management 24 (3), 330-352, 2013
1992013
Preferences for aesthetic attributes in clothing as a function of body image, body cathexis and body size
V Chattaraman, NA Rudd
Clothing and Textiles Research Journal 24 (1), 46-61, 2006
1942006
Virtual agents in retail web sites: Benefits of simulated social interaction for older users
V Chattaraman, WS Kwon, JE Gilbert
Computers in Human Behavior 28 (6), 2055-2066, 2012
1912012
Ethnic identity, consumption of cultural apparel, and self‐perceptions of ethnic consumers
V Chattaraman, SJ Lennon
Journal of Fashion Marketing and Management: An International Journal 12 (4 …, 2008
1272008
Social identity salience: Effects on identity‐based brand choices of Hispanic consumers
V Chattaraman, SJ Lennon, NA Rudd
Psychology & Marketing 27 (3), 263-284, 2010
1182010
Identity salience and shifts in product preferences of Hispanic consumers: Cultural relevance of product attributes as a moderator
V Chattaraman, NA Rudd, SJ Lennon
Journal of Business Research 62 (8), 826-833, 2009
862009
Conceptualization and measurement of millennial's social signaling and self‐signaling for socially responsible consumption
O Johnson, V Chattaraman
Journal of Consumer Behaviour 18 (1), 32-42, 2019
772019
Age, body size, body image, and fit preferences of male consumers
V Chattaraman, KP Simmons, PV Ulrich
Clothing and Textiles Research Journal 31 (4), 291-305, 2013
582013
Virtual shopping agents: Persona effects for older users
V Chattaraman, WS Kwon, J E. Gilbert, Y Li
Journal of Research in Interactive Marketing 8 (2), 144-162, 2014
512014
Virtual agents in e‐commerce: representational characteristics for seniors
V Chattaraman, WS Kwon, JE Gilbert, S In Shim
Journal of Research in Interactive Marketing 5 (4), 276-297, 2011
442011
The malleable bicultural consumer: Effects of cultural contexts on aesthetic judgments
V Chattaraman, NA Rudd, SJ Lennon
Journal of Consumer Behaviour: An International Research Review 9 (1), 18-31, 2010
402010
Predicting purchase decisions based on spatio-temporal functional MRI features using machine learning
Y Wang, V Chattaraman, H Kim, G Deshpande
IEEE Transactions on Autonomous Mental Development 7 (3), 248-255, 2015
302015
A picture is worth a thousand words! How visual storytelling transforms the aesthetic experience of novel designs
C Seifert, V Chattaraman
Journal of Product & Brand Management 29 (7), 913-926, 2020
282020
Brand and category design consistency in brand extensions
Y Sheng Goh, V Chattaraman, S Forsythe
Journal of Product & Brand Management 22 (4), 272-285, 2013
282013
Pro‐environmental millennial consumers' responses to the fur conundrum of luxury brands
V Rolling, C Seifert, V Chattaraman, A Sadachar
International Journal of Consumer Studies 45 (3), 350-363, 2021
252021
Too new or too complex? Why consumers’ aesthetic sensitivity matters in apparel design evaluation
C Seifert, V Chattaraman
Journal of Fashion Marketing and Management 21 (2), 262-276, 2017
232017
Virtual sales associates for mature consumers: Technical and social support in e-retail service interactions
SI Shim, WS Kwon, V Chattaraman, JE Gilbert
Clothing and Textiles Research Journal 30 (3), 232-248, 2012
232012
Assessing rock climbers’ functional needs in climbing pants
D Michaelson, KP Teel, V Chattaraman
Clothing and Textiles Research Journal 36 (4), 235-250, 2018
212018
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