| Investigating the barriers of blockchain technology integrated food supply chain: a BWM approach R Kumar Benchmarking: An International Journal, 2022 | 55 | 2022 |
| Impact of green marketing strategies on consumer purchase behaviour R Kumar'Ranjan, R Kushwaha Review of Management 7 (3/4), 9-22, 2017 | 40 | 2017 |
| Green marketing: The next big thing K Rajeev Advances in Management 9 (2), 1, 2016 | 20 | 2016 |
| Talent Management and Its Impact on Organizational Commitment: An Empirical Investigation of Indian Hospitality Industry PC Bahuguna, D Bangwal, R Kumar FIIB Business Review, 23197145221101436, 2022 | 15 | 2022 |
| Service innovation research: a bibliometric analysis using VOSviewer R Kumar, S Saxena, V Kumar, V Prabha, R Kumar, A Kukreti Competitiveness Review: An International Business Journal 34 (4), 736-760, 2024 | 10 | 2024 |
| Mindfulness in marketing & consumption: a review & research agenda R Kumar Management Review Quarterly 2023 (NA), NA, 2023 | 10 | 2023 |
| E-Commerce and portfolio allocations: a study on the Indian Life Insurance customers RK Ranjan, SA Siddiqui, N Thapar, SS Chauhan Bus Strategy Rev 1 (1), 36-46, 2020 | 6 | 2020 |
| Green Marketing: An exploration through qualitative research RK Ranjan Global Journal of Management and Business Research 19 (8), 26-35, 2020 | 6 | 2020 |
| Study of best practices for sustainable tourism development: implications for the Uttarakhand tourism industry RK Ranjan AAYAM: AKGIM Journal of Management 9 (1), 35-41, 2019 | 5 | 2019 |
| Assessing the Service Quality Attributes Affecting the Satisfaction of the Northern Railway Passengers: An Empirical Study RK ‘Ranjan’, N Thapar, SA Siddiqui, AK Painoli Journal of New Business Ventures 1 (1-2), 110-124, 2020 | 3 | 2020 |
| Online and offline channels in Indian life insurance industry: Behavioral analysis of individual prospects H Jain, N Aggarwal, N Thapar Journal of Xi’an University of Architecture & Technology 11 (Xii), 1356-1372, 2019 | 3 | 2019 |
| Entrepreneurship education in India: A critical assessment RK Ranjan, A Gautam Asian Journal of Management 10 (4), 400-404, 2019 | 3 | 2019 |
| Rural marketing: The new paradigm RK Ranjan Prabandhan: Indian Journal of Management 3 (3), 41-45, 2010 | 3 | 2010 |
| Effect of Marketing Communications on the Consumer Decision Making: A Study of Indian Life Insurance Industry N Thapar, R Kumar, SS Chauhan Sustainable Humanosphere 16 (1), 504-515, 2020 | 2 | 2020 |
| Managing new products successfully: A strategic imperative RK Ranjan Indian Journal of Marketing 39 (4), 3-8, 2009 | 2 | 2009 |
| Topic Modeling based Consumer behavior analysis using Latent Dirichlet Allocation AJ Rawat, R Semwal, R Kumar 2023 3rd International Conference on Advance Computing and Innovative …, 2023 | 1 | 2023 |
| An exploratory study on the moderating effect of e-WOM through green knowledge on green purchase intention RK al. International Journal of Green Economics 17 (3), 230-240, 2023 | 1 | 2023 |
| Bridging the attitude-behavior gap in sustainable consumption for electric vehicles in India. N Saxena, R Kumar, N Singh, K Bisht, S Chaudhary, R Semwal, ... Visions of Sustainability 20 (https://doi.org/10.13135/2384-8677/8158), 355-377, 2023 | | 2023 |
| What Ties the Individual Agents to the Life Insurer? Evidence from the Indian Life Insurance Industry SA Siddiqui, MA Mia, MK Saifullah, R Kumar Evidence from the Indian Life Insurance Industry (March 13, 2023), 2023 | | 2023 |
| Analyzing the Moderation Effect of Advertisement and Word of Mouth on Green Purchase Intention R Kumar International Journal of Business Excellence., DOI: 10.1504/IJBEX.2023.10054348, 2023 | | 2023 |
Mohit Kant KaushikMNIT Jaipur在 mnit.ac.in 的电子邮件经过验证
