Investigating the impact of social media images’ value, consumer engagement, and involvement on eWOM of a tourism destination: A transmittal mediation approach AZ Abbasi, RH Tsiotsou, K Hussain, RA Rather, DH Ting Journal of Retailing and Consumer Services 71, 103231, 2023 | 95 | 2023 |
Exploring tourism-generated social media communication, brand equity, satisfaction, and loyalty: A PLS-SEM-based multi-sequential approach AZ Abbasi, RA Rather, D Hooi Ting, S Nisar, K Hussain, MG Khwaja, ... Journal of Vacation Marketing 30 (1), 93-109, 2024 | 46 | 2024 |
Local food consumption values and attitude formation: the moderating effect of food neophilia and neophobia K Hussain, AZ Abbasi, SM Rasoolimanesh, CD Schultz, DH Ting, F Ali Journal of Hospitality and Tourism Insights 6 (2), 464-491, 2023 | 40 | 2023 |
Advertising value of vlogs on destination visit intention: the mediating role of place attachment among Pakistani tourists AZ Abbasi, CD Schultz, DH Ting, F Ali, K Hussain Journal of Hospitality and Tourism Technology 13 (5), 816-834, 2022 | 31 | 2022 |
Tourism promotion through vlog advertising and customer engagement behaviours of generation Z A Zaib Abbasi, K Hussain, T Kaleem, SM Rasoolimanesh, T Rasul, ... Current Issues in Tourism 26 (22), 3651-3670, 2023 | 26 | 2023 |
Attitude, repurchase intention and brand loyalty toward halal cosmetics K Hussain, MS Fayyaz, A Shamim, AZ Abbasi, SJ Malik, MF Abid Journal of Islamic Marketing 15 (2), 293-313, 2024 | 14 | 2024 |
The effect of three violent videogame engagement states on aggressive behavior: A partial least squares structural equation modeling approach AZ Abbasi, U Rehman, K Hussain, DH Ting, H Hlavacs, H Qummar Frontiers in psychology 13, 918968, 2022 | 4 | 2022 |
Perceived Value of Images Carrying Tourism Location Information on Social Media and Customer Brand Engagement K Hussain, AZ Abbasi, MG Khwaja, A Hussain, TD Hooi Brand Co-Creation Tourism Research, 97-117, 2023 | 2 | 2023 |
Engagement in educational games and quality of life in early and middle childhood: evidence from a developing country AZ Abbasi, S Azeem, MU Farooq, K Hussain, DH Ting, U Rehman, ... Current Psychology 42 (22), 19386-19400, 2023 | 2 | 2023 |
Financial Inclusion and Sustainability: A Contemporary and Future Perspective From Bibliometric Analysis F Ahmad, CWH Cheong, RT Hussain, A Salman, K Hussain, MK Shahid, ... Financial Inclusion, Sustainability, and the Influence of Religion and …, 2024 | | 2024 |
Consumer engagement in tourism-based images on social networking sites and behavioral intention to visit a destination K Hussain, AZ Abbasi, MG Khwaja, TD Hooi Handbook of Customer Engagement in Tourism Marketing, 201-217, 2023 | | 2023 |