Effects of Sales Promotion on Consummer Buying Behavior of Food Seasoning Among Nigerian House Holds: A Case Study of Nestle Maggi Naijapot’Budapest International Research and … MG Orji, M Oyenuga, A Ahungwa Budapest International Research and Critics Institute-Journal (BIRCI-Journal …, 2020 | 22 | 2020 |
Total quality management, employee commitment and competitive advantage in Nigerian tertiary institutions. A study of the University of Lagos BO Abimbola, EO Oyatoye, OG Oyenuga International Journal of Production Management and Engineering 8 (2), 87-98, 2020 | 21 | 2020 |
Online support seeking and breast cancer patients: changes in support seeking behavior following diagnosis and transition off cancer therapy JP Mikal, MJ Beckstrand, SW Grande, E Parks, M Oyenuga, T Odebunmi, ... Health communication 36 (6), 731-740, 2021 | 20 | 2021 |
Effect of Brand Equity on Consumer Behaviour Among Students of Veritas University, Nigeria: A Study of Apple Smartphones E Ono, A Ahungwa Marketing and Branding Research 8, 2021 | 12 | 2021 |
Effects of customer relationship management on product innovation in Nigeria. A Case Study of Xerox HS Nigeria Limited M Oyenuga, RA Andah, MG Orji, AU Agabi American Journal of Theoretical and Applied Business 5 (4), 113-126, 2019 | 11 | 2019 |
Assessing E-business and Organizational Performance in Nigeria Today: Evidence from Jumia Ltd, Lagos N Romanus, MG Orji, OM Oyedele, O Chris Britain International of Humanities and Social Sciences (BIoHS) Journal 5 (2 …, 2023 | 6 | 2023 |
Employee participation and organizational performance in an emerging economy OM Oyedele, RA Andah, N Romanus Konfrontasi: Jurnal Kultural, Ekonomi dan Perubahan Sosial 10 (3), 135-149, 2023 | 3 | 2023 |
Green Management Practices and Organisational Efficiency in a Higher Institution OT Oyetunde, OM Oyedele, AG Jaccinta Budapest International Research and Critics in Linguistics and Education …, 2023 | 3 | 2023 |
We need it: How Digital Marketing Tactics Influence the Purchasing Behaviour of Nigerian Millenials OM Oyedele, AM Enose, OS Alewo Konfrontasi: Jurnal Kultural, Ekonomi dan Perubahan Sosial 10 (2), 91-105, 2023 | 3 | 2023 |
Effects of Covid-19 pandemic on organizational transformation and employee’s performance SA Omale, M Oyenuga, IM Gurin Journal of Management, Economics, and Industrial Organization 7 (1), 16-33, 2023 | 3 | 2023 |
Factors influencing intention for reusing virtual reality (VR) at theme parks: the mediating role of visitors satisfaction MN Alam, JA Turi, AB Bhuiyan, SA Kharusi, M Oyenuga, N Zulkifli, J Iqbal Cogent Social Sciences 10 (1), 2298898, 2024 | 2 | 2024 |
Effects of Organizational Culture on the Performance of Hospitality Industry in Covid-19 Era CO Sunday Omale, Oyenuga Michael Abhigyan 39 (3), 24-32, 2021 | 2 | 2021 |
ELECTRONIC BANKING AND CUSTOMER SATISFACTION IN THE BANKING INDUSTRY OM Oyedele, JB Sufian, B Kayode Nigeria Journal of Business Administration 18 (1), 112, 2020 | 1 | 2020 |
Organizational Learning in the Post-COVID-19 Era: A Prerequisite for Stakeholder Satisfactions SA Omale, SO Yusufu, MO Oyenuga, M Ikemefuna, SS Ojo, MD Idodo TWIST 19 (3), 265-272, 2024 | | 2024 |
Using Marketing Mix Strategies to Influence Customer Patronage in an Indigenous Restaurant OM Oyedele, L Opeyemi Rowter Journal 3 (1), 35-50, 2024 | | 2024 |
Moderating Role of Entrepreneurial Education on Innovative Work Behaviour and Resilience of SMEs ADMI Sunday Alewo Omale, Oyenuga Michael Oyedele Innovations, 2024 | | 2024 |
Determinants of Entrepreneurial Marketing on Customer Satisfaction: A Study of Confectioneries in Abuja, Nigeria AM Oyenuga Michael Oyedele 4th International Conference on Marketing Management, 265-278, 2024 | | 2024 |
Do Consumers Care About Green Marketing Practices? Insight from a Developing Nation OM Oyedele, MG Orji, AA Iember Budapest International Research and Critics Institute-Journal (BIRCI-Journal …, 2023 | | 2023 |
Application of Transactional Leadership Style for Managers in Adopting the Organization’s Cultural Intelligence: A Study of Coscharis Group of Companies, Nnewi, Nigeria N Romanus, OM Oyedele, B Mike, O Christian ASRIC JOURNAL ON SOCIAL SCIENCES AND HUMANITIES, 299, 2023 | | 2023 |
Managing Product Features and Customer Satisfaction via Product Development, Product Branding, and Product Packaging: Evidence from CWAY Table Water EF Oyenuga Michael Oyedele Marketing and Branding Research 10 (1), 28-44, 2023 | | 2023 |