| The social construction of virtual reality and the stigmatized identity of the newbie RE Boostrom Jr Journal For Virtual Worlds Research 1 (2), 2008 | 58 | 2008 |
| What makes social shoppers click? The role of social rewards in social shopping KK Coker, RE Boostrom Jr, SA Altobello Marketing Management Journal 24 (1), 66-79, 2014 | 20 | 2014 |
| Enhancing class communications through segregated social networks RE Boostrom Jr, R Kurthakoti, JH Summey Marketing Education Review 19 (1), 37-41, 2009 | 20 | 2009 |
| Watch out: Themes in timepiece communities of counterfeit consumption TM Key, RE Boostrom Jr, MT Adjei, DA Campbell Journal of Consumer Behaviour 12 (4), 307-317, 2013 | 18 | 2013 |
| How the Smartphone is Changing College Student Mobile Content Usage and Advertising Acceptance: An IMC Perspective. M Hanley, RE Boostrom Jr International Journal of Integrated Marketing Communications 3 (2), 2011 | 18 | 2011 |
| Plenty of attitude: evaluating measures of attitude toward the site R Boostrom, SK Balasubramanian, JH Summey Journal of research in interactive marketing 7 (3), 201-215, 2013 | 14 | 2013 |
| Enhancing classroom effectiveness through social networking tools R Kurthakoti, RE Boostrom, JH Summey, DA Campbell Marketing Education Review 23 (3), 251-264, 2013 | 9 | 2013 |
| Virtual commerce SA Nasco, RE Boostrom, KK Coker Encyclopedia of e-business development and management in the global economy …, 2010 | 3 | 2010 |
| AN HONEST DISCUSSION ABOUT LIES: HOW COMPONENTS OF A SELLER’S LIES CAN IMPACT CUSTOMER RELATIONSHIP COMMITMENT. N BUTSKI, RE BOOSTROM JR, R BONDS Marketing Management Journal 32 (1), 2022 | 2 | 2022 |
| The effect of 3D virtual environments on consumer perceptions and purchase intent RE Boostrom Jr Southern Illinois University at Carbondale, 2010 | 1 | 2010 |
| Class Communication Options: Making the Most of Web-Based Tools J Robert E. Boostrom Journal of Advertising Education 15 (1), 30-36, 2011 | | 2011 |
| Symbolic interaction in brand equity theory: The Ford Mustang as an abstract object RE Boostrom Jr University of Missouri-Kansas City, 2004 | | 2004 |
| WHAT MAKES SOCIAL SHOPPERS CLICK? A CONCEPTUAL MODEL OF THE ROLE OF SOCIAL SHOPPING REWARDS KK Coker, RE Boostrom Jr, SA Altobello Staying Current with Media & Millennials, 49, 0 | | |
