An evaluation of how student expectations are formed in a higher education context: The case of Hong Kong M Willis, R Kennedy Journal of Marketing for Higher Education 14 (1), 1-21, 2004 | 36 | 2004 |
Public perceptions of direct selling: An international perspective S Brodie, G Albaum, DFR Chen, L Garcia, R Kennedy, P Msweli-Mbanga, ... Westminster Business School Research Report 2004, 18-2004, 2004 | 28 | 2004 |
Attractiveness of Australian Education to Foreign Students: An Empircal Study of the Match between Foreign Students Expectations and Experience R Kennedy, MJ Rushdi, MK Willis Australian and New Zealand Marketing Academy Conference 2000, 642-647, 2000 | 9 | 2000 |
Mismatched market? An evaluation of whether overseas students’ expectations are being met in Australia during a period of rapid educational expansion and internationalisation M Willis, R Kennedy, V Yeap ANZIBA annual conference, Australia and New Zealand International Business …, 2000 | 8 | 2000 |
Shaping bricolage behaviour: the role of personality traits among female entrepreneurs in an emerging economy SA Rahman, MMD Alam, GM Khan, RE Kennedy International Journal of Emerging Markets 18 (3), 525-546, 2023 | 6 | 2023 |
Unveiling the potential of hotel mergers: A hybrid DEA approach for optimizing sector-wide performance in the hospitality industry A Oukil, RE Kennedy, A Al-Hajri, AA Soltani International Journal of Hospitality Management 116, 103620, 2024 | 5 | 2024 |
Leveraging virtual brand community engagement and consumer brand identification as a bounce-back brand recovery strategy: Role of brand endorsers SR Nikhashemi, R Kennedy, F Mavondo Journal of Marketing Communications, 1-41, 2023 | 4 | 2023 |
Organisational justice and salesforce motivation YH Liao, FT Mavondo, RE Kennedy Australian and New Zealand Marketing Academy Conference 2008, 1-8, 2008 | 3 | 2008 |
The impact of organisational justice on independent salespeoples' intent to stay YH Liao, RE Kennedy, FT Mavondo Australian and New Zealand Marketing Academy Conference 2007, 266-275, 2007 | 2 | 2007 |
Salesforce Turnover in Australian Direct Selling Organisations R Kennedy Australian and New Zealand Marketing Academy Conference, Auckland, 2001 | 2 | 2001 |
Attraction, loyalty and defection among Australian direct sellers R Kennedy, F Mavondo Proceedings of the Australian and New Zealand Marketing Academy (ANZMAC …, 2002 | 1 | 2002 |
Exploring Environmental Regulation Instruments and Their Impact on Eco-Innovation Practices Among SMEs: The Mediating Role of Environmental Orientation K Mady, M Battour, SSA Bin-Obaidellah, MK Al Balushi, RE Kennedy Journal of Environmental Assessment Policy and Management, 2450010, 2024 | | 2024 |
Shifts in tourism knowledge: HEI contributions to destination branding and economic development MK Al Balushi, M Soliman, RE Kennedy, AH Palla Shifts in Knowledge Sharing and Creativity for Business Tourism, 145-162, 2024 | | 2024 |
Digital marketing for cruise tourism in Oman: Opportunities and challenges M Soliman, MK Al Balushi, R Kennedy Social Media Strategies for Tourism Interactivity, 106-131, 2024 | | 2024 |
Not quite like a honeymoon: charting the first 24 months of Sino-foreign educational programmes M Willis, R Kennedy TheAustralian Universities' Review 51 (1), 48-55, 2009 | | 2009 |
Salesforce retention in Australian network direct selling organisations RE Kennedy Monash University, 2006 | | 2006 |
Mismatched markets: An Evaluation of whether Overseas Students Expectations are being met during a period of rapid education expansion and internationalisation MK Willis, R Kennedy, V Yeap Aust-NZ International Business Academy 2000 Annual Conf, 635-650, 2000 | | 2000 |
An Exploratory Study of the Impact of Volatile Australian Socio-Political Environment on its Education Export Markets R Kennedy, SK Muthaly, YM Ali Aust. New Zealand Marketing Academy Conf. 98, 1111-1126, 1998 | | 1998 |