Strategic imperatives of mobile commerce in developing countries: the influence of consumer innovativeness, ubiquity, perceived value, risk, and cost on usage A Anwar, N Thongpapanl, AR Ashraf Journal of Strategic Marketing 29 (8), 722-742, 2021 | 95 | 2021 |
Perceived values and motivations influencing m-commerce use: A nine-country comparative study AR Ashraf, NT Tek, A Anwar, L Lapa, V Venkatesh International Journal of Information Management 59, 102318, 2021 | 62 | 2021 |
Weathering a crisis: A multi-level analysis of resilience in young ventures A Anwar, N Coviello, M Rouziou Entrepreneurship Theory and Practice 47 (3), 864-892, 2023 | 54 | 2023 |
“Give me one but not the other”: the substitution effects of supervisor’s organizational status and salesperson internal networking on performance growth trajectories NY Lee, R Dugan, M Rouziou, A Anwar Journal of Personal Selling & Sales Management 41 (1), 28-38, 2020 | 5 | 2020 |
Drivers and Barriers of Mobile Commerce: The Role of Consumers’ Personal Innovativeness A Anwar Brock University, 2018 | 3 | 2018 |
The role of consumer innovativeness in mobile commerce usage: A comparison of two emerging countries: An abstract AR Ashraf, N Thongpapanl, A Anwar Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018 | 3 | 2018 |
What Roles do Perceived Values and Motivations Play in M-Commerce Usage across National Contexts: An Abstract AR Ashraf, N Thongpapanl, L Lapa, A Anwar Enlightened Marketing in Challenging Times: Proceedings of the 2019 AMS …, 2020 | | 2020 |
2024 NCSM Research Papers & Abstracts A Anwar, M Rouziou, N Coviello Teaching Session Abstracts (By first author’s last name), 11, 0 | | |