| Role of green innovation, trade and energy to promote green economic growth: a case of South Asian Nations F Ahmed, S Kousar, A Pervaiz, JE Trinidad-Segovia, ... Environmental Science and Pollution Research 29 (5), 6871-6885, 2022 | 74 | 2022 |
| An empirical investigation of the association between creative advertising and advertising effectiveness in Pakistan W Ahmad, Z Mahmood International Journal of Marketing Studies 3 (2), 32, 2011 | 60 | 2011 |
| Leader's interpersonal skills and its effectiveness at different levels of management A Khan, W Ahmad International Journal of business and social science 3 (4), 2012 | 51 | 2012 |
| Impact of abusive supervision on job satisfaction and turnover intention: Role of power distance as a moderator W Ahmad City University Research Journal 6 (1), 2016 | 42 | 2016 |
| Electronic word of mouth: investigating the influence of electronic message source credibility, message appeal and brand equity on consumer purchase intention MA Sharif City University Research Journal 6 (1), 2016 | 34 | 2016 |
| How women’s transformational leadership induces employees’ innovative behaviour through trust and connectivity: a sequential mediation model A Bilal, W Ahmad, MF Jan, R Huseynov, H Nagy Global Business Review, 0972150920982760, 2021 | 14 | 2021 |
| Sustainability of recycling waste picker sustainopreneurs for prevention and mitigation of municipal solid waste in swat M Nawaz, MT Yousafzai, T Shah, C Xin, W Ahmad Sustainability 13 (12), 6533, 2021 | 13 | 2021 |
| Assessing the formal and informal waste recycling business processes through a stakeholders lens in Pakistan M Nawaz, MT Yousafzai, S Khan, W Ahmad, M Salman, H Han, ... Sustainability 13 (21), 11717, 2021 | 11 | 2021 |
| Empirical investigation of the domain knowledge and team advertising creativity typology: The case of Nescafe coffee MF Bushra, A Ahmad, W Ahmad, ZZ Khattak, I Saeed, H Han, ... Journal of Retailing and Consumer Services 69, 103086, 2022 | 9 | 2022 |
| The Effect of Authentic Leadership on Employee Work outcome in Public Hospitals of Peshawar: Mediating Role of Employee Empowerment P Irshad, W Ahmad City university research journal 9 (2), 2019 | 7 | 2019 |
| Investigating the impact of consumer’s involvement, risk-taking personality, internet self-efficacy, life style and privacy concern on online purchase intention and shopping … W Ahmad, S Attiq, A Ahmad, A Ilyas, K Kulsoom Pakistan Business Review 20 (3), 582-599, 2019 | 6 | 2019 |
| Kirkpatrick Model and Training Effectiveness: A Meta-Analysis 1982 To 2021. F Nawaz, W Ahmed, M Khushnood Business & Economic Review (2074-1693) 14 (2), 2022 | 4 | 2022 |
| Collaborative dynamics of creative teams: modeling creative process in advertising design W Ahmad, M Stufhaut, J Labianca Business & Economic Review 9 (4), 157-180, 2017 | 4 | 2017 |
| Factors affecting fast food restaurant image in Peshawar: Moderating role of customer personality traits H Nagy, S Sana, W Ahmad, R Huseynov, MF Jan, P Bieli AGRIS on-line Papers in Economics and Informatics 13 (1), 105-119, 2021 | 3 | 2021 |
| The effect of team value diversity on team performance: The mediating role of relationship conflict and the moderating effects of organization citizenship behavior and leader … A Waleed, W Ahmad, M Jan, S Ali, A Khattak, A Nadeem Management Science Letters 11 (8), 2185-2194, 2021 | 3 | 2021 |
| Does Advertising Exposure Level Matter? Implications for Experimental Research in Advertising W Ahmed, Z Mahmood, A Ahmad Business & Economic Review 8 (2), 23-32, 2016 | 3 | 2016 |
| Content Analysis of Award Winning Television Advertisements: Implications for Advertising Creativity in Pakistan A Haider, W Ahmad, U Ghani JISR management and social sciences & economics 17 (1), 109-124, 2019 | 2 | 2019 |
| Impact of Team Goal Orientation and Information Exchange on Creativity and Innovation in Advertising Creative Teams of Pakistan A Bilal, W Ahmad Business and Economic review 11 (1), 145-160, 2019 | 2 | 2019 |
| Investigating Customer-Based Brand Equity of Private Sector Universities of Pakistan M Khattak, W Ahmad, A Ahmad The Journal of Humanities & Social Sciences 23 (2), 97-108, 2015 | 2 | 2015 |
| The impact of basic values on consumer purchase intention of takaful with moderating role of similarity of competitors A Sarfraz, A Khurshid, W Ahmad Journal of Islamic Accounting and Business Research 13 (6), 865-880, 2022 | 1 | 2022 |
