| The culturally customized web site N Singh, A Pereira Routledge, 2005 | 391 | 2005 |
| Internationalization and performance: The moderating effects of organizational learning CC Hsu, A Pereira Omega 36 (2), 188-205, 2008 | 343 | 2008 |
| Chinese consumer decision-making styles: A comparison between the coastal and inland regions JX Zhou, MJ Arnold, A Pereira, J Yu Journal of Business Research 63 (1), 45-51, 2010 | 237 | 2010 |
| Country-of-origin image: measurement and cross-national testing A Pereira, CC Hsu, SK Kundu Journal of Business Research 58 (1), 103-106, 2005 | 198 | 2005 |
| Impact of individual perception of organizational culture on the learning transfer environment A Chatterjee, A Pereira, R Bates International Journal of Training and Development 22 (1), 15-33, 2018 | 170 | 2018 |
| Cross‐cultural consumer socialization: An exploratory study of socialization influences across three ethnic groups N Singh, IW Kwon, A Pereira Psychology & Marketing 20 (10), 867-881, 2003 | 128 | 2003 |
| An overview of marketing strategy and planning GM Zinkhan, A Pereira International Journal of Research in Marketing 11 (3), 185-218, 1994 | 119 | 1994 |
| A cross-cultural analysis of ethnocentrism in China, India, and Taiwan A Pereira, CC Hsu, S Kundu Journal of International Consumer Marketing 15 (1), 77-90, 2002 | 98 | 2002 |
| Learning transfer system inventory (LTSI) and knowledge creation in organizations A Chatterjee, A Pereira, B Sarkar The Learning Organization 25 (5), 305-319, 2018 | 94 | 2018 |
| Culturally customizing websites for US Hispanic online consumers N Singh, DW Baack, A Pereira, D Baack Journal of Advertising Research 48 (2), 224-234, 2008 | 59 | 2008 |
| Product entry in international markets: the effect of country‐of‐origin on first‐mover advantage HC Chen, A Pereira Journal of Product & Brand Management 8 (3), 218-231, 1999 | 57 | 1999 |
| Explaining the variation in short-term sales response to retail price promotions V Kumar, A Pereira Journal of the Academy of Marketing Science 23, 155-169, 1995 | 48 | 1995 |
| Assessing the competitive impact of type, timing, frequency, and magnitude of retail promotions V Kumar, A Pereira Journal of Business Research 40 (1), 1-13, 1997 | 40 | 1997 |
| An empirical assessment of merger and acquisition activity in retailing V Kumar, RA Kerin, A Pereira Journal of Retailing 67 (3), 321, 1991 | 30 | 1991 |
| Evolutionary perspectives on consumer behavior: An introduction M Lynn, K Kampschroeder, A Pereira | 27 | 1999 |
| Relationships between businesses and marketing research firms: impact of partnering on performance LI Nowak, PD Boughton, AJA Pereira Industrial Marketing Management 26 (6), 487-495, 1997 | 24 | 1997 |
| Dependent care and the workplace: An analysis of management and employee perceptions JJ Miller, BA Stead, A Pereira Journal of Business Ethics 10, 863-869, 1991 | 18 | 1991 |
| Modeling an organizational decision support system to improve retailers' decisions A Pereira Proceedings of the Twenty-Eighth Annual Hawaii International Conference on …, 1995 | 6 | 1995 |
| Measuring Children's Attitudes Toward Television Commercials A Pereira Journal of Euromarketing 5 (2), 7-17, 1996 | 4 | 1996 |
| Consumer Attitudes toward Advertising: Does Culture Matter? A Pereira Proceedings of the 1996 Multicultural Marketing Conference, 107-110, 2015 | 3 | 2015 |
