| Resource-based explanation of entry mode choice VM Sharma, MK Erramilli Journal of Marketing theory and Practice 12 (1), 1-18, 2004 | 587 | 2004 |
| Layoff announcements and stockholder wealth DL Worrell, WN Davidson III, VM Sharma Academy of management Journal 34 (3), 662-678, 1991 | 515 | 1991 |
| Consumer perceived value, involvement, trust, susceptibility to interpersonal influence, and intention to participate in online group buying VM Sharma, A Klein Journal of Retailing and Consumer Services 52, 101946, 2020 | 255 | 2020 |
| Consumer decision-making styles, involvement, and the intention to participate in online group buying A Klein, VM Sharma Journal of Retailing and Consumer Services 64, 102808, 2022 | 69 | 2022 |
| Social activity and structural centrality in online social networks A Klein, H Ahlf, V Sharma Telematics and Informatics 32 (2), 321-332, 2015 | 63 | 2015 |
| The impact of new media on internet-based group consumer behavior PS Bhagat, A Klein, V Sharma Journal of academy of business and Economics 9 (3), 83-94, 2009 | 62 | 2009 |
| Recognizing the importance of consumer bargaining: Strategic marketing implications VM Sharma, KS Krishnan Journal of Marketing Theory and Practice 9 (1), 24-37, 2001 | 44 | 2001 |
| German Millennials’ decision-making styles and their intention to participate in online group buying A Klein, VM Sharma Journal of Internet Commerce 17 (4), 383-417, 2018 | 38 | 2018 |
| Industrial and organizational salesforce roles: A relationship-based perspective VM Sharma Journal of Marketing Theory and Practice 9 (3), 44-60, 2001 | 27 | 2001 |
| Redefining industrial salesforce roles in a changing environment: Strategic issues in selection, training and management AO Ogbuehi, VM Sharma Journal of Marketing Theory and Practice 7 (1), 64-71, 1998 | 26 | 1998 |
| Export management companies and e-business: Impact on export services, product portfolio, and global market coverage VM Sharma Journal of Marketing Theory and Practice 13 (4), 61-71, 2005 | 19 | 2005 |
| Entry into Latin American BEMs: High or low resource commitment modes? VM Sharma International Journal of Commerce and Management 12 (1), 41-67, 2002 | 18 | 2002 |
| Enhancement of trust in the export management company‐supplier relationship through e‐business VM Sharma International Journal of Commerce and Management 23 (1), 24-37, 2013 | 15 | 2013 |
| Impact of e‐business on the exporting services of export management companies VM Sharma, VP Taiani, AA Sariteke International Journal of Commerce and Management 16 (1), 29-40, 2006 | 12 | 2006 |
| Intention-to-participate in online group buying and consumer decision-making styles VM Sharma, A Klein International Journal of Electronic Marketing and Retailing 7 (3), 245-271, 2016 | 11 | 2016 |
| A provider-cost/patron-effort schema for classifying products MR Hyman, VM Sharma, P Krishnamurthy Journal of the Academy of Marketing Science 23, 15-25, 1995 | 11 | 1995 |
| EMERGENCE OF'CONSUMER GROUP BUYING ON THE WEB'FIRMS IN INDIA: WHAT DIFFERENTIATES THEM FROM THE FAILED PIONEERS? VM Sharma, S Balaram International Journal of Global Management Studies 3 (1), 2011 | 6 | 2011 |
| Development and testing of a resource-based theory of international entry mode choice VM Sharma University of North Texas, 1995 | 6 | 1995 |
| Cultural perspectives of millennials’ decision-making styles in online group buying A Klein, VM Sharma Journal of International Consumer Marketing 34 (4), 357-379, 2022 | 5 | 2022 |
| A comparison of consumer perception of trust-triggering appearance features on Indian group buying websites VM Sharma Indian Journal of Economics and Business 14 (2), 2015 | 4 | 2015 |
