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Patricia Chew
Patricia Chew
Singapore University of Social Sciences
在 suss.edu.sg 的电子邮件经过验证
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引用次数
引用次数
年份
The effects of incentives, deal proneness, satisfaction and tie strength on word‐of‐mouth behaviour
J Wirtz, P Chew
International journal of service industry management 13 (2), 141-162, 2002
8132002
Essentials of services marketing
CH Lovelock
Prentice Hall, 2009
3742009
The role of metaperception on the effectiveness of referral reward programs
J Wirtz, C Orsingher, P Chew, SK Tambyah
Journal of Service Research 16 (1), 82-98, 2013
1612013
The dual impact of traditional and national cultural values on expatriate ethnic groups’ attitudes and willingness to buy
P Koubaa, Y., Ulvoas, G., & Chew
Asia Pacific Journal of Marketing and Logistics 23 (5), 626-640, 2011
342011
Digital service technologies, service robots, AI, and the strategic pathways to cost-effective service excellence
J Wirtz, J Hofmeister, PYP Chew, X Ding
The Service Industries Journal 43 (15-16), 1173-1196, 2023
302023
The Effects of Incentives, Deal Proneness, Satisfaction and Tie Strength on Word-of-Mouth Behavior
P Chew, J Wirtz
Research Paper Series, NUS Business School, National University of Singapore, 2001
102001
The effects of incentives, satisfaction, tie strength, and deal proneness on word-of-mouth behavior
P Chew, J Wirtz
ACR Asia-Pacific Advances, 2001
102001
Essentials of Services Marketing
L Cristopher, J Wirtz, P Chew
Singapore: Prentice Hall, 2009
82009
Consumer Responses To Recommend-A-Friend Programs
P Chew, SK Tambyah, J Wirtz
22005
Customer Loyalty for Services1
J Wirtz, P Chew
Elgar Encyclopedia of Services 28 (2), 281, 2023
12023
서비스 마케팅
J Wirtz, P Chew, CH Lovelock
(No Title), 2014
2014
THE IMPACT OF TRADITIONAL AND NATIONAL VALUES ON ATTITUDES AND WILLINGNESS TO BUY COSMETICS IN SINGAPORE
Y Koubaa, G Ulvoas, P Chew
READINGS BOOK, 476, 2011
2011
Managing word of mouth: the referral incentive programme that backfired
P Chew, J Wirtz
Emerald Emerging Markets Case Studies 1 (1), 1-5, 2011
2011
Asean's Servicescape: A TOURIST ATTRACTION.
J Wirtz, P Chew
ASEANAffairs 3 (2), 2009
2009
THE CURRENT STATE OF BUSINESS DISCIPLINES VOL. 6, PP. 2935-2958 RECENT ADVANCES IN UNDERSTANDING AND MANAGING CONSUMER WORD-OF-MOUTH
P CHEW, J WIRTZ
The Current State of Business Disciplines 6, 2935, 2000
2000
Recent advances in understanding and managing consumer word-of-mouth
P Chew, J Wirtz
1999
Strategies for Developing Customer Loyalty for Services1
J Wirtz, P Chew
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