| Facets of country image and brand equity: Revisiting the role of product categories in country‐of‐origin effect research M Andéhn, F Nordin, ME Nilsson Journal of Consumer Behaviour 15 (3), 225-238, 2016 | 156 | 2016 |
| User-generated place brand equity on Twitter: The dynamics of brand associations in social media M Andéhn, A Kazeminia, A Lucarelli, E Sevin Place branding and public diplomacy 10, 132-144, 2014 | 129 | 2014 |
| Against the implicit politics of service-dominant logic J Hietanen, M Andéhn, A Bradshaw Marketing Theory 18 (1), 101-119, 2018 | 82 | 2018 |
| The variable nature of country-to-brand association and its impact on the strength of the country-of-origin effect M Andéhn, P L’Espoir Decosta International Marketing Review 33 (6), 851-866, 2016 | 73 | 2016 |
| Evaluating roadside noise barriers using an annoyance-reduction criterion ME Nilsson, M Andéhn, P Leśna The Journal of the Acoustical Society of America 124 (6), 3561-3567, 2008 | 48 | 2008 |
| Re-imagining the country-of-origin effect: a promulgation approach M Andéhn, JNP L'Espoir Decosta Journal of Product & Brand Management 27 (7), 884-896, 2018 | 44 | 2018 |
| From branded exports to traveler imports: Building destination image on the factory floor in South Korea JS Ryu, JNPLE Decosta, M Andéhn Tourism Management 52 (1), 298-309, 2016 | 40 | 2016 |
| More than meets the eye: videography and production of desire in semiocapitalism J Hietanen, M Andéhn Journal of Marketing Management 34 (5-6), 539-556, 2018 | 38 | 2018 |
| Authenticity and Product Geography in the Making of the Agritourism Destination M Andéhn, JNP L’Espoir Decosta Journal of Travel Research 60 (6), 1282-1300, 2021 | 31 | 2021 |
| The inhuman challenge: Writing with dark desire J Hietanen, M Andéhn, A Wickström Organization 27 (5), 742–754, 2020 | 30 | 2020 |
| Place of origin effects–From nations to cities: A conceptual framework based on a literature review M Andéhn, PO Berg 2nd international place branding conference, Bogotá, 1-24, 2011 | 28* | 2011 |
| Performing place promotion—On implaced identity in marketized geographies M Andéhn, J Hietanen, A Lucarelli Marketing Theory 20 (3), 321-342, 2020 | 25 | 2020 |
| Place branding in systems of place–On the interrelation of nations and supranational places M Andéhn, S Zenker Inter-Regional Place Branding, Best Practices, Challenges and Solutions., 25-37, 2015 | 25 | 2015 |
| The magic of ethical brands: Interpassivity and the thievish joy of delegated consumption. M Walz, S Hingston, M Andéhn ephemera: theory & politics in organization 14 (1), 2014 | 21 | 2014 |
| The Country Of Origin Effect – Key Issues And Future Direction M Andéhn, A Gloukhovtsev, J Schouten 2016 Global Marketing Conference at Hong Kong, 1746-1754, 2016 | 15 | 2016 |
| Looking for authenticity in product geography JNP L'Espoir Decosta, M Andéhn Authenticity & Tourism (Tourism Social Science Series, Vol. 24) 2, 15-31, 2018 | 12* | 2018 |
| Place-of-origin effects on brand equity: explicating the evaluative pertinence of product categories and association strength M Andéhn School of Business, Stockholm University, 2013 | 12 | 2013 |
| Entrepreneurial subjectivation and capitalist desire–affective potentials of ‘expressive videography’ J Hietanen, M Andéhn, A Wickström, P Takala Journal of Marketing Management 38 (15-16), 1756-1776, 2022 | 8 | 2022 |
| Consuming a machinic servicescape J Hietanen, M Andéhn, T Iddon, I Denny, A Ehnhage Advances in Consumer Research 44, 304-308, 2016 | 5 | 2016 |
| Managerial–Consumer Eco-Harmful Media Perceptions and Eco-Conscious Attitudes: Understanding the Context Within Green Media CA Rademaker, MR Stafford, M Andéhn Journal of Advertising Research 60 (3), 290-304, 2020 | 3 | 2020 |
Patrick J L'ESPOIR DECOSTAAustralian National University在 anu.edu.au 的电子邮件经过验证
