Exploring strategic branding resources for small and medium-sized brand-oriented companies R Mijan, SM Noor, M Jaafar SEARCH Journal of Media and Communication Research 12 (1), 29-45, 2020 | 10 | 2020 |
The essence of brand orientation R Mijan South East Asia Journal of Contemporary Business, Economic and Low 8 (2), 1-4, 2015 | 9 | 2015 |
An Inside-out model of brand orientation for SME branding R Mijan, SM Noor, MJ Mustapha, R Briandana Jurnal Komunikasi: Malaysian Journal of Communication 38 (3), 177-192, 2022 | 6 | 2022 |
Resource exploration in brand-oriented company: a conceptual model R Mijan Journal of Global Business and Social Entrepreneurship, 1 (1), 68 78, 2016 | 6 | 2016 |
How do the brand-oriented SMEs communicate R Mijan, NA Abdullah International Journal 4 (17), 71-79, 2019 | 3 | 2019 |
The Ideology of Racism in Contemporary HollywoodFilms on Netflix: A Case Study on “All the Boys I’ve Loved Before” Movie R Briandana, RF Marta, R Mijan, EP Fauzi Jurnal Komunikasi Indonesia 11 (1), 5, 2022 | 2 | 2022 |
Obsesi kepada kecantikan dari perspektif teori kebergantungan media NA Abdullah, NDA Kasim, R Mijan Asian People Journal (APJ) 3 (SI1), 65-71, 2020 | 2 | 2020 |
The Preliminary Result of Technology Digital Branding Practices in Malaysian Cyberspace R Mijan, NA Abdullah, NA Hamid Journal of Advanced Research in Computing and Applications 30 (1), 12-18, 2023 | 1 | 2023 |
The Exploration of Link Between Digital Branding Strategy with Malaysia Cyber Security Strategy: A Development of Grand Strategy Model for Digital Branding R Mijan, NA Abdullah, N Abdul Hamid Universiti Utara Malaysia, 2022 | 1 | 2022 |
eWOM and Decision Making on the Use of e-Wallet Application By Indonesian Customers NA Dwityas, R Briandana, R Mijan, D Wardhani International Journal of Economics & Business Administration (IJEBA) 9 (4 …, 2021 | 1 | 2021 |
Freedom of Speech From The Perspective Of Legal Advisor NA Abdullah, R Mijanb e-PROCEEDING 14, 77, 2021 | | 2021 |
The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les Copaque Production R Mijan, NA Abdullah | | 2021 |
Broadcast Yourself via Digital Marketing: A Case Study of ‘Saiful Nang’ R Mijan, A Che Ab Adziz e-PROCEEDING 14, 83, 2021 | | 2021 |
The Brand Journey of Daisy Oaks Cafe Towards Brand Equity Acquisition R Mijan | | 2020 |
PERBANDINGAN SISTEM MEDIA MALAYSIA DAN CHINA BERDASARKAN TEORI SISTEM MEDIA MCQUAIL NA Abdullah, R Mijan International Journal 4 (17), 80-93, 2019 | | 2019 |
Pengukuhan model sistem media terhadap filem dalam talian yang mengancam keselamatan negara NA Abdullah, CS Mustaffa, R Mijan, A Che Aziz | | 2019 |
The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803) R Mijan, NA Abdullah UUM, 0 | | |
The Impact Of Brand Development Strategy On Brand Equity R Mijan, S Md Noor, NA Abdullah European Proceedings of Social and Behavioural Sciences, 0 | | |
HOW DO THE BRAND-ORIENTED COMPANY COMMUNICATE? R Mijan | | |