| Marketing and the sustainable development goals (SDGs): A review and research agenda Y Anwar, N El-Bassiouny The Future of the UN Sustainable Development Goals: Business Perspectives …, 2020 | 64 | 2020 |
| Qur’anic wisdom and the sustainability mind-set: deciphering the relationship N El-Bassiouny, Y Anwar Abdou, D El-Bassiouny, A Jamal, J Wilson Journal of Islamic Marketing 14 (4), 1107-1127, 2023 | 11 | 2023 |
| An empirical assessment of the sustainable development goals compass based on consumer sentiment Y Anwar Abdou, N El-Bassiouny, F Becker-Ritterspach Management & Sustainability: An Arab Review 1 (1), 66-83, 2022 | 4 | 2022 |
| Banati foundation: using marketing to empower girls at risk and diminish the stigma associated with homelessness Y Abdou, M Ferwiz, C Osama, M Aljifri The CASE Journal, 2023 | | 2023 |
| Marketing and the Sustainable Development Goals: Case Studies from Egypt YA Abdou, N El-Bassiouny Academy of Marketing Science Annual Conference, 51-63, 2022 | | 2022 |
