Green marketing as an environmental practice: The impact on green satisfaction and green loyalty in a business‐to‐business context CJ Gelderman, J Schijns, W Lambrechts, S Vijgen Business strategy and the environment 30 (4), 2061-2076, 2021 | 170 | 2021 |
Segment selection by relationship strength JMC Schijns, GJ Schröder Journal of Direct Marketing 10 (3), 69-79, 1996 | 79 | 1996 |
The impact of perceived service quality on customer loyalty in sports clubs JMC Schijns, MCJ Caniëls, J Le Conté International journal of sport management recreation and tourism 24 (C), 43-75, 2016 | 51 | 2016 |
Loyalty and satisfaction in physical and remote service encounters J Schijns DMEF Educator’s Conference, 2003 | 41 | 2003 |
Direct marketing JC Hoekstra, A Steenkamp, J Steenkamp, JMC Schijns Noordhoff Uitgevers, 1998 | 40 | 1998 |
Internal branding in higher education: dialectical tensions underlying the discursive legitimation of a new brand of student diversity J Mampaey, V Schtemberg, J Schijns, J Huisman, A Wæraas Higher Education research & development 39 (2), 230-243, 2020 | 33 | 2020 |
The impact of loyalty programmes in a B-to-B context: Results of an experimental design P Daams, K Gelderman, J Schijns Journal of Targeting, Measurement and Analysis for Marketing 16, 274-284, 2008 | 31 | 2008 |
Disability and pro environmental behavior–An investigation of the determinants of purchasing environmentally friendly cars by disabled consumers J Semeijn, CJ Gelderman, JMC Schijns, R Van Tiel Transportation Research Part D: Transport and Environment 67, 197-207, 2019 | 27 | 2019 |
Measuring service quality at an online university: using PLS-SEM with archival data JMC Schijns Tertiary Education and Management 27 (2), 161-185, 2021 | 21 | 2021 |
Customer magazines: an effective weapon in the direct marketing armory JMC Schijns Journal of international business and economics 8 (3), 70-78, 2008 | 15 | 2008 |
Custom magazines: where digital page-turn editions fail JMC Schijns, EG Smit Journal of International Business and Economics 10, 2010 | 12 | 2010 |
Supplier contribution to buyer innovativeness: The influence of customer attractiveness and strategic fit NDA Steenstra, CJ Gelderman, JMC Schijns, J Semeijn International Journal of Innovation Management 24 (02), 2050016, 2020 | 11 | 2020 |
The impact of buying power on corporate sustainability-The mediating role of suppliers’ traceability data CJ Gelderman, L van Hal, W Lambrechts, J Schijns Cleaner environmental systems 3, 100040, 2021 | 10 | 2021 |
The power of eWOM through social networking sites J Schijns, N van Bruggen International Conference on Marketing, Tourism & Hospitality: MTC18Swiss …, 2018 | 9 | 2018 |
Investigating cooperative purchasing performance-a survey of purchasing professionals in Dutch hospitals CJ Gelderman, J De Jonge, J Schijns, J Semeijn The Central European Review of Economics and Management (CEREM) 2 (1), 133-153, 2018 | 7 | 2018 |
Multi-channel Management: Getting it Right! J Schijns, K Groenewoud WorNing Papers On Management, Open University Of The Netherlands, Green Series, 2006 | 7 | 2006 |
Loyaliteit en klanttevredenheid: een twee-eenheid? JMC Schijns Bedrijfskunde: tijdschrift voor modern management 74 (1), 57-65, 2002 | 6 | 2002 |
De overall-toets: een tweede experiment met een nieuwe toetsvorm MSR Segers, D Tempelaar, P Keizer, J Schijns, E Vaessen, A Van Mourik Maastricht: university of Limburg, 1992 | 6 | 1992 |
Gaining customer insights by analyzing and understanding cross-platform and multichannel customer behavior JMC Schijns International Journal of Business Research 12 (5), 131-140, 2012 | 5 | 2012 |
Loyalty and Customer Satisfaction: two in one J Schijns Bedrijfskunde 74, 57-65, 2002 | 5 | 2002 |