| The effects of narrative and message framing on engagement and eating intention among a sample of adult Hispanics JG Wirtz, S Kulpavaropas Journal of Nutrition Education and Behavior 46 (5), 396-400, 2014 | 37 | 2014 |
| Trends in information needs and communication channel use among rural women in Africa, Asia, and Latin America, 2000–2012 L Rodriguez, S Kulpavaropas, D Annamalai, J Wright, JF Evans Journal of Agricultural & Food Information 16 (3), 221-241, 2015 | 15 | 2015 |
| Testing an extended reasoned action framework to predict intention to purchase fruits with novel shapes L Rodriguez, S Kulpavaropas, S Sar Journal of Agricultural & Food Information 18 (2), 161-180, 2017 | 11 | 2017 |
| The influence of mood and symbolic value on the evaluation of destination logos S Sar, L Rodriguez, S Lee, S Kulpavaropas Visual Communication Quarterly 20 (2), 64-74, 2013 | 9 | 2013 |
| The influence of level of issue relevance and emotional appeals in public service ads on attitudes and behavioral intentions toward global climate change S Kulpavaropas Iowa State University, 2012 | 9 | 2012 |
| Factors influencing US consumers' preference for positively versus negatively framed GM food symbols L Rodriguez, S Kulpavaropas Journal of agricultural & food information 19 (1), 75-96, 2018 | 6 | 2018 |
| A Farm Newspaper Capitulates to Advertiser Pressure: Determinants of Readers’ Attitudes toward the Firing of an Editorial Cartoonist L Rodriguez, S Kulpavaropas Journal of Applied Communications 102 (4), 3, 2018 | | 2018 |
| The interaction between consumers’ communication style and arousal on persuasion and variety-seeking S Kulpavaropas University of Illinois at Urbana-Champaign, 2017 | | 2017 |
| THE INTERACTIVE EFFECTS OF MOOD AND AD VISUAL CONTENT ON ADVERTISING EFFECTIVENESS S Sar, L Rodriguez, G Anghelcev, S Kulpavaropas American Academy of Advertising. Conference. Proceedings (Online), 110, 2014 | | 2014 |
