| Family business internationalisation through a digital entry mode E Plakoyiannaki, K Kampouri, G Stavraki, I Kotzaivazoglou Marketing Intelligence & Planning 32 (2), 190-207, 2014 | 36 | 2014 |
| Going reflective: Making sense of the process of designing a case study research under the interpretive paradigm G Stavraki SAGE Research Methods Cases, 2014 | 21 | 2014 |
| The appropriation cycle: Novice and expert consumers G Stavraki, E Plakoyiannaki, J Clarke European Journal of Marketing 52 (9/10), 1886-1908, 2018 | 14 | 2018 |
| Collage visual data: Pathways to data analysis E Plakoyiannaki, G Stavraki SAGE Handbook of Qualitative Business and Management Research Methods 2, 313-328, 2018 | 14 | 2018 |
| Cultural differences on perceived crowding, shopping stress and excitement in superstores I Anninou, G Stavraki, Y Yu 51st Academy of Marketing Conference, 2018 | 6 | 2018 |
| Arts-based methods in business education: A reflection on a photo-elicitation project G Stavraki, I Anninou Management Learning 54 (4), 531-555, 2023 | 5 | 2023 |
| Understanding consumers’ relationships with contemporary artworks through identity narratives G Stavraki Journal of Service Theory and Practice 26 (6), 811-836, 2016 | 5 | 2016 |
| The artist and the photograph: A semiotic analysis of consumers’ experiences with photographs E Plakoyiannaki, G Stavraki, V Tsapi Qualitative Market Research, 2022 | 4 | 2022 |
| Creating solutions: Organizational processes and capabilities E Plakoyiannaki, G Stavraki Marketing graffiti: The writing on the wall, 2017 | 4* | 2017 |
| Exploring the use and design process of digital collage research: A reflection on a pedagogic project G Stavraki SAGE Publications Ltd, 2023 | 1 | 2023 |
| Qualitative research for tourism E Plakoyiannaki, G Stavraki Encyclopedia of Tourism Management and Marketing, 2022 | | 2022 |
| The use of arts-based methods in innovative assessments in business education: Preliminary evidence from a marketing module G Stavraki, I Anninou 9th International Conference on Contemporary Marketing Issues, 125-126, 2021 | | 2021 |
| ‘Tell me now, how should I feel?’: Letting go or holding in emotions arising through art consumption experiences G Stavraki, I Anninou Association for Consumer Research Conference, 2019 | | 2019 |
| Organizational processes and capabilities E Plakoyiannaki, G Stavraki Marketing graffiti: The writing on the wall, 201-226, 2018 | | 2018 |
| ‘From ear to eye’: Discerning the multiplicity in consumers’ selves through collage visual data G Stavraki, E Plakoyiannaki, I Anninou 5th International Conference on Contemporary Marketing Issues (ICCMI), 2017 | | 2017 |
| Is It Like This or It Looks Just Like This? A Semiotic Analysis of Photographic Aesthetics E Plakoyiannaki, G Stavraki, K Kampouri 3rd International Conference on Contemporary Marketing Issues, 2015 | | 2015 |
| Consumers’ multiple identity positions and the creation of polyphonic identity narratives through contemporary art consumption G Stavraki Aristotle University of Thessaloniki, 2015 | | 2015 |
| Understanding Consumers’ Modes of Interpersonal Relationships through a Dialogical Perspective G Stavraki, E Plakoyiannaki 2nd International conference on Contemporary Marketing Issues, 2014 | | 2014 |
| Voices in my Head: Aesthetic Experiences under Construction-Consumers G Stavraki, E Plakoyiannaki | | 2012 |
| Family firms: Going global through a digital entry mode E Plakoyiannaki, A Kampouri, G Stavraki, I Kotzaivazoglou International Conference on Contemporary Marketing Issues (ICCMI), 2012 | | 2012 |
Emmanuella PlakoyiannakiChair of International Business, Faculty of Business, Economics and Statistics, University of Vienna在 univie.ac.at 的电子邮件经过验证
