| Individual characteristics and creativity in the marketing classroom: Exploratory insights FS McIntyre, RE Hite, MK Rickard Journal of Marketing Education 25 (2), 143-149, 2003 | 99 | 2003 |
| The Student Evaluation of Teaching: Let’s Be Honest–Who Is Telling The Truth? SR Cox, MK Rickard, CM Lowery Marketing Education Review 32 (1), 82-93, 2022 | 11 | 2022 |
| The perspective of artisan vendors' resilience, dedication to product authenticity, and the role of marketing and community: 21st century DE Sams, MK Rickard, A Sadasivan Arts and the Market 12 (1), 70-83, 2022 | 6 | 2022 |
| SoTL Best Practices: 21st Century College Students’ Perceptions of Learning Styles and Instructional Design Materials’ Influence on the Successful Completion of Assignments M Rickard, DE Sams, S Mullis, A Sadasivan International Journal for the Scholarship of Teaching and Learning 17 (1), 10, 2023 | 4 | 2023 |
| Antecedents leading to perceived franchise support MK Rickard, GW Marshall, BN Rutherford Journal of Marketing Channels 25 (3), 157-169, 2018 | 3 | 2018 |
| A Study of Business Education Research Outlets FS McIntyre, JE McIntyre Jr, MK Rickard Academy of Educational Leadership Journal 12 (2), 69, 2008 | 3 | 2008 |
| Franchising variation across US states MK Rickard, LB Conaway Competitiveness Review: An International Business Journal 33 (6), 1069-1089, 2023 | 2 | 2023 |
| Examining the effectiveness of marketing practices of a nonprofit institution of higher education: Internal service provider DE Sams, MK Rickard, KK Evans Atlantic Marketing Journal 12 (1), 12, 2023 | 2 | 2023 |
| Real Estate Development, Step Three Of The Twelve Step Process. JH Burton, MK Rickard, CH Thoreson B> Quest, 2016 | 2 | 2016 |
| High-impact practices (HIPs) benefits from study abroad country agent: a multi-method multi-perspective approach MKK Rickard, D Sams, J Sams Journal of International Education in Business 16 (3), 280-294, 2023 | 1 | 2023 |
| The Franchisor/Franchisee Relationship: The Antecedents and Outcomes of Perceived Franchisor Support MK Rickard | 1 | 2014 |
| Connecting the Dots: Mentored Collaborative Community-Based Social Marketing Field Research MK Rickard, D Sams The International Journal of Pedagogy and Curriculum 30 (2), 57, 2023 | | 2023 |
