| Can social media influencer (SMI) power influence consumer brand attitudes? The mediating role of perceived SMI credibility L Nafees, CM Cook, AN Nikolov, JE Stoddard Digital Business 1 (2), 100008, 2021 | 138 | 2021 |
| Simulation as a pedagogical tool: Measurement of impact on perceived effective learning SR Tiwari, L Nafees, O Krishnan The International Journal of Management Education 12 (3), 260-270, 2014 | 108 | 2014 |
| Collaborative consumption usage in the US and India: An exploratory study PA Albinsson, BY Perera, L Nafees, B Burman Journal of Marketing Theory and Practice 27 (4), 390-412, 2019 | 74 | 2019 |
| Building store brands using store image differentiation A Saraswat, T Mammen, JP Aagja, R Tewari Journal of Indian Business Research 2 (3), 166-180, 2010 | 73 | 2010 |
| The impact of the social media influencer power on consumer attitudes toward the brand: the mediating/moderating role of social media influencer source credibility L Nafees, CM Cook, JE Stoddard Atlantic Marketing Journal 9 (1), 3, 2020 | 46 | 2020 |
| Cultivating support for the sustainable development goals, green strategy and human resource management practices in future business leaders: The role of individual differences … JW Westerman, L Nafees, J Westerman Sustainability 13 (12), 6569, 2021 | 40* | 2021 |
| Motivations to buy organic food in emerging markets: An exploratory study of urban Indian millennials L Nafees, EM Hyatt, LL Garber Jr, N Das, ÜÖ Boya Food Quality and Preference 96, 104375, 2022 | 38 | 2022 |
| The effects of food color on perceived flavor: a factorial investigation in India LL Garber Jr, EM Hyatt, L Nafees Journal of Food Products Marketing 22 (8), 930-948, 2016 | 30 | 2016 |
| This is who I am: Instagram as Counterspace for Shared Gendered ethnic identity expressions BY Perera, SR Chaudhury, PA Albinsson, L Nafees Journal of the Association for Consumer Research 6 (2), 274-285, 2021 | 16 | 2021 |
| The effects of analogous food color on perceived flavor: A factorial investigation LL Garber Jr, EM Hyatt, L Nafees Journal of Food Products Marketing 22 (4), 486-500, 2016 | 15 | 2016 |
| “For the Gram”: An Exploration of the Conflict between Influencers and Citizen-Consumers in the Public Lands Marketing System S Ray Chaudhury, L Nafees, BY Perera Journal of Macromarketing 41 (4), 570-584, 2021 | 12 | 2021 |
| Netflix in India: expanding to success L Nafees, M Mehdi, R Gupta, S Kalia, S Banerjee, S Kapoor Emerald Emerging Markets Case Studies 11 (2), 1-31, 2021 | 11 | 2021 |
| Characterization of sustainability leaders and laggards in the global food industry V Pandey, N Vidal, R Panwar, L Nafees Sustainability 11 (18), 5072, 2019 | 7 | 2019 |
| Innovative management education pedagogies for preparing next-generation leaders SR Tiwari, L Nafees | 7 | 2016 |
| Evolution from commodity to international branding: an Indian case study in gems and jewellery segment SN Sanyal, AK Banerjee Brand Rising as Products Fall, Macmillan India, New Delhi, 2008 | 7 | 2008 |
| Collaborative consumption participation intentions: A cross-cultural study of Indian and US consumers BY Perera, PA Albinsson, L Nafees, L Matthews Journal of Global Scholars of Marketing Science 33 (1), 70-89, 2023 | 5 | 2023 |
| Young adults and their digitally extended selves: Assessing the impact of gender RV Nargundkar, L Nafees, S Kushal Journal of Public Affairs 20 (3), e2064, 2020 | 4 | 2020 |
| The sustainable development goals and business students’ preferences: An exploratory study JW Westerman, Y Acikgoz, L Nafees, E dePillis, J Westerman Journal of Business Ethics Education 17, 99-114, 2020 | 4 | 2020 |
| Exploration of the organic food-related consumer behaviour in emerging and developed economies: the case of India and the US L Nafees, EM Hyatt, LLG Jr, N Das International Journal of Management Practice 13 (5), 604-626, 2020 | 4 | 2020 |
| Organic food perceptions of Indian millennials, and the growth of the Indian organic food industry N Das, LL Garber, EM Hyatt, L Nafees Handbook of Eating and Drinking: Interdisciplinary Perspectives, 873-893, 2020 | 3 | 2020 |
