关注
Kalpana Chandrasekar
Kalpana Chandrasekar
在 smail.iitm.ac.in 的电子邮件经过验证
标题
引用次数
引用次数
年份
Responsibility finds a way: A typology and framework development approach towards public sector crisis management
K Chandrasekar, K Selvanayagam, V Rehman
International Journal of Strategic Communication 15 (4), 328-356, 2021
62021
Synthesis of forty years of brand crisis literature
K Chandrasekar, V Rehman
Marketing Intelligence & Planning 41 (5), 525-543, 2023
22023
Impact of exogenous brand crises on consumer behaviour
K Chandrasekar, V Rehman
Marketing Intelligence & Planning, 2024
2024
Affective and Behavioral Impact of Exogenous Crisis on Consumers: An Abstract
K Chandrasekar, V Rehman
2023 Academy of Marketing Science - World Marketing Congress, 90, 2023
2023
Exogenous Brand Crisis and its Impact on Consumer Purchase Intention: An Abstract
K Chandrasekar, V Rehman
2023 Academy of Marketing Science Conference - Annual (48th), 54, 2023
2023
Brand Crisis Literature: A Hybrid Review and Research Agenda
K Chandrasekar, V Rehman
7th Biennial Conference of INDAM 2022, 84, 2022
2022
系统目前无法执行此操作,请稍后再试。
文章 1–6