Pictorial Metaphor in Advertising C Forceville Routledge, 1996 | 2146* | 1996 |
Multimodal Metaphor C Forceville, E Urios-Aparisi, eds Walter de Gruyter, 2009 | 1347 | 2009 |
Multimodal Metaphor C Forceville, E Urios-Aparisi, ( eds) Berlin/New York: Mouton de Gruyter, 2009 | 1279 | 2009 |
Non-verbal and multimodal metaphor in a cognitivist framework: Agendas for research C Forceville Applications of Cognitive Linguistics, eds Gitte Kristiansen, Michel Achard …, 2006 | 1139 | 2006 |
Metaphor in pictures and multimodal representations C Forceville The Cambridge handbook of metaphor and thought, ed. Raymond W. Gibbs Jr …, 2008 | 685 | 2008 |
The identification of target and source in pictorial metaphors C Forceville Journal of pragmatics 34 (1), 1-14, 2002 | 666 | 2002 |
Metaphors in editorial cartoons representing the global financial crisis L Bounegru, C Forceville Visual communication 10 (2), 209-229, 2011 | 345 | 2011 |
Pictorial metaphor in advertisements C Forceville Metaphor and symbol 9 (1), 1-29, 1994 | 304 | 1994 |
Visual representations of the idealized cognitive model of "anger" in the Asterix album La Zizanie C Forceville Journal of pragmatics 37 (1), 69-88, 2005 | 280 | 2005 |
Multimodal metaphor in ten Dutch TV commercials C Forceville Public Journal of Semiotics 1 (1), 19-51, 2007 | 267 | 2007 |
The impact of perceived complexity, deviation and comprehension on the appreciation of visual metaphor in advertising across three European countries M Van Mulken, R Le Pair, C Forceville Journal of Pragmatics 42 (12), 3418-3430, 2010 | 196 | 2010 |
Metonymy in visual and audiovisual discourse C Forceville The World Told and the World Shown: Issues in Multisemiotics, eds Jesus Moya …, 2009 | 195 | 2009 |
Educating the eye? Kress and Van Leeuwen’s Reading Images: The Grammar of Visual Design (1996) C Forceville Language and Literature 8 (2), 163-178, 1999 | 193 | 1999 |
Pictorial and multimodal metaphor C Forceville In: Nina Klug & Hartmut Stoeckl (eds), Handbuch Sprache im multimodalen …, 2016 | 180 | 2016 |
Relevance Theory as model for analysing visual and multimodal communication C Forceville Visual Communication, ed. David Machin, 51-70, 2014 | 177 | 2014 |
Pictorial runes in Tintin and the Picaros C Forceville Journal of Pragmatics 43 (3), 875-890, 2011 | 170 | 2011 |
Pictorial and multimodal metaphor in commercials C Forceville Go Figure! (eds Edward McQuarrie & Barbara Philips), 178-204, 2008 | 167* | 2008 |
Visual and Multimodal Communication: Applying the Relevance Principle C Forceville Oxford University Press, USA, 2020 | 154 | 2020 |
"The flesh and blood of embodied understanding": The source-path-goal schema in animation film C Forceville, M Jeulink Pragmatics & Cognition 19 (1), 37-59, 2011 | 147* | 2011 |
The GOOD IS LIGHT and BAD IS DARK metaphor in feature films. CJ Forceville, T Renckens Metaphor & the Social World 3 (2), 160-179, 2013 | 143 | 2013 |