Social Customer Relationship Management (SCRM): How Connecting Social Analytics to Business Analytics Enhances Customer Care and Loyalty? M Nadeem International journal of business and social science 3 (21), 88-102, 2012 | 89 | 2012 |
Post-Purchase Dissonance: The Wisdom of the 'Repeat' Purchases. MM Nadeem Journal of Global Business Issues 1 (2), 2007 | 64 | 2007 |
The role of machine learning in digital marketing MS Ullal, IT Hawaldar, R Soni, M Nadeem Sage Open 11 (4), 21582440211050394, 2021 | 50 | 2021 |
Emergence of customer-centric branding: from boardroom leadership to self-broadcasting MM Nadeem Journal of American Academy of Business 12 (1), 44-49, 2007 | 18* | 2007 |
Customer Loyalty At Any Cost: Why Is Social Media Poorly Integrated With Marketing Strategy mohammed nadeem International Journal of Academic Research in Business & Social Sciences 5 …, 2015 | 16 | 2015 |
How E-Business Leadership Results in Customer Satisfaction, and Customer Lifetime Value M Nadeem The Business Review, Cambridge 6 (1), 218-224, 2006 | 13 | 2006 |
Knowledge Management Leadership: Revolutionizing E-Business Excellence. MM Nadeem Business Renaissance Quarterly 1 (2), 2006 | 13 | 2006 |
Vaccinated: Marketing workforce hybridization M Nadeem British Journal of Marketing StudiesVol 10, 14-24, 2022 | 7 | 2022 |
Bitcoin's "Pygmalion Effect": Social Entrepreneurs are a Bit Curious in Marketing a Special Kind of Property! mohammed nadeem International Journal of Academic Research in Business and Social Sciences 7 …, 2017 | 7 | 2017 |
Maximizing Return on Investment (ROI) in a Global Market: Chief Knowledge Officer (CKO) Adding Value: by Connecting People, Technology and Processes MM Nadeem The Second International Conference on Innovations in Information Technology …, 2005 | 7 | 2005 |
Employee’s (Happy) Branding Corporate’s ‘Social’ Reputation: Can You Put a Price on That? M Nadeem International Journal of Marketing Studies 7 (8), 116-129, 2015 | 6 | 2015 |
Returning Customer: Was that a planned purchase? M Nadeem Skyline Business Journal 7 (1), 11-17, 2012 | 6 | 2012 |
Multi-level Approach to the “Social Marketing” Context for Innovation: Impact on Organizational Relationships K Szczepanska-Woszczyna, M Nadeem International Journal of Marketing Studies - http://dx.doi.org/10.5539/ijms …, 2016 | 5* | 2016 |
Emerging Markets: Corporate Sustainability or Maximize Stakeholder Value? M Nadeem International Journal of Humanities and Social Science 3 (5), 91-107, 2013 | 5 | 2013 |
Purchasing Equals Happiness Equals Giving: How do you plan to spend your weekend? MM Nadeem The Journal of American Academy of Business, Cambridge 15 (1), 229-234, 2009 | 5 | 2009 |
'Uberization'of Customer Needs With Data Analytics: How Marketing Strategy'Lifts' Products Innovation? M Nadeem British Journal of Marketing Studies 6 (6), 40-58, 2018 | 3 | 2018 |
CHIEF MARKETING “ANALYTICS OR DIGITAL” OFFICER [CMO]: IS THE “BIG DATA” ALONE ADEQUATE FOR FIRM’S CUSTOMER RETENTION & RETURN ON INVESTMENT? M Nadeem British Journal of Marketing Studies 3 (8), 17-33, 2015 | 3 | 2015 |
Emerging Markets: Maximize Shareholder Value or Corporate Sustainability? M Nadeem Available at SSRN 3019620, 2013 | 3 | 2013 |
Influence of Public Policy on Governance: Is there a Role for Shareholders as Stakeholders. M Nadeem Journal of Global Business Issues, 35-39, 2008 | 3 | 2008 |
Generative Artificial Intelligence [GAI]: Enhancing Future Marketing Strategies with Emotional Intelligence [EI], and Social Skills? M Nadeem British Journal of Marketing Studies 2 (2), 1-15, 2024 | 2 | 2024 |