| Satisfaction, trust and loyalty: investigating the mediating effects of commitment, switching costs and corporate image H Kaur, H Soch Journal of Asia Business Studies 12 (4), 361-380, 2018 | 159 | 2018 |
| Are We Satisfied with Incompetent Services? A Scale Development Approach for Service Recovery. N Sabharwal, H Soch, H Kaur Journal of Services Research 10 (1), 2010 | 118 | 2010 |
| Validating antecedents of customer loyalty for Indian cell phone users H Kaur, H Soch Vikalpa 37 (4), 47-62, 2012 | 111 | 2012 |
| Mediating roles of commitment and corporate image in the formation of customer loyalty H Kaur, H Soch Journal of Indian Business Research 5 (1), 33-51, 2013 | 97 | 2013 |
| Does customer relationship management activity affect firm performance? H Soch, HS Sandhu Global business review 9 (2), 189-206, 2008 | 61 | 2008 |
| Influence of commitment on customer discretionary behaviour: A survey in retail sector H Soch, N Aggarwal Universal Journal of Management 1 (2), 103-110, 2013 | 36 | 2013 |
| Confirmatory factor analysis of determinants of service recovery N Sabharwal, H Soch Global Business Review 12 (2), 297-318, 2011 | 18 | 2011 |
| Up in the air! Airline passenger's brand experience and its impact on brand satisfaction mediated by brand love H Pabla, H Soch Journal of Air Transport Management 107, 102345, 2023 | 15 | 2023 |
| Examining Mediating Effects of Customer Shopping Experience on the Relationship between Antecedents of In-Store Experience and Impulse Buying – A Theoretical Framework H Singh, Priyanka and Soch 4th International Conference on Business, Management and Governance, New …, 2015 | 12* | 2015 |
| Interaction between brand trust and customer brand engagement as a determinant of brand equity P Kaushik, H Soch International Journal of Technology Transfer and Commercialisation 18 (1 …, 2021 | 9 | 2021 |
| Does image matter while shopping for a smartphone? A cross-cultural study of Indian and Canadian consumers K Kaur, H Soch Journal of Global Marketing 31 (2), 142-153, 2018 | 9 | 2018 |
| Customer perception of private banks H Soch, H Sandhu Indian Journal of Commerce 53, 69-77, 2000 | 3 | 2000 |
| Mobile shopping adoption by Indian consumers: an examination of extended technology acceptance model J Kaur, H Soch International Journal of Technology Transfer and Commercialisation 18 (1 …, 2021 | 2 | 2021 |
| Moderating Role of Face Consciousness on the Relationship between Image Congruence and Behavioral Intention: A Conceptual Framework H Kaur, Kuljit and Soch International Journal of Management and Computing Sciences 5 (5-6), 54-61, 2015 | 2* | 2015 |
| Interaction Behavior of Customers in Viral Marketing: An Analysis of its Impact on Customer Opinions A Kaur, H Soch, S Kaur Handbook of Evidence Based Management Practices in Business, 292-304, 2023 | 1 | 2023 |
| Refining and validating image congruence, satisfaction and loyalty amongst mall shoppers in India K Kaur, H Soch International Journal on Customer Relations 6 (1), 31-37, 2018 | 1 | 2018 |
| Coping mechanism beyond brand forgiveness: do individual personality traits matter among online shoppers? U Seth, H Soch Journal of Product & Brand Management, 2024 | | 2024 |
| Navigating the Metaverse: A Comprehensive Guide to Marketing, Branding, and Innovation H Pabla, H Soch Research, Innovation, and Industry Impacts of the Metaverse, 146-166, 2024 | | 2024 |
| Mobile Shopping: An Analysis of Extended Technology Acceptance Model of Indian Consumers J Kaur, H Soch International Journal of Management Studies 6 (1(2)), 2019 | | 2019 |
| Brand Satisfaction and Brand Equity: An Interplay between various Dimensions of Customer Brand Engagement P Kaushik, H Soch International Journal of Management Studies 6 (1), 1-7, 2019 | | 2019 |
harsandaldeep kaurGuru Nanak Dev Univeristy在 gndu.ac.in 的电子邮件经过验证
harsandaldeep kaurGuru Nanak Dev Univeristy在 gndu.ac.in 的电子邮件经过验证
Dr. Jaspreet KaurAssistant Professor在 saccm.in 的电子邮件经过验证
Priyanka KaushikProfessor of Marketing
