| Service-orientierte Geschäftsmodelle T Böhmann, M Warg, P Weiß Springer Berlin Heidelberg, 2013 | 47 | 2013 |
| Service dominant architecture: conceptualizing the foundation for execution of digital strategies based on SD logic P Weiß, A Zolnowski, M Warg, T Schuster | 28 | 2018 |
| Service in the AI era: Science, logic, and architecture perspectives J Spohrer, PP Maglio, SL Vargo, M Warg Business Expert Press, 2022 | 25 | 2022 |
| Service dominant architecture based on SD logic for mastering digital transformation: the case of an insurance company M Warg, P Weiß, R Engel, A Zolnowski Tiziana Russo-Spenaand Cristina Mele 807, 2016 | 23 | 2016 |
| Service-dominierte architektur (sda): kernkomponente digitaler transformation G Servicedominanz, RP Ressourcen, EI zur Wertschaffung, W Ersteller, ... Zeitschrift für Versicherungswesen 12, 391, 2016 | 17 | 2016 |
| Conceptualizing resource orchestration-The role of service platforms in facilitating service systems Z Andreas, W Markus | 13 | 2018 |
| Microlending-Ansätze für das klassische Kreditgeschäft HR Jacob, M Warg Die Bank 6 (1997), 335-337, 1997 | 12 | 1997 |
| Building systems of engagement to overcome the challenges of digital transformation P Weiß, M Warg, A Zolnowski Naples service forum, 2019 | 9 | 2019 |
| From Product Organization to Platform Organization–Observations of Organizational Development in the Insurance Industry M Warg, A Zolnowski, M Frosch, P Weiß Naples Forum on Service, 2019 | 9 | 2019 |
| Service Dominant Architecture M Warg, P Weiß, R Engel FH Wedel, Univ. of Applied Science, 2015 | 8 | 2015 |
| Service-orientierte Geschäftsmodelle und ihr Nutzen für Nachfrager und Anbieter M Warg, S Rennebach Service-orientierte Geschäftsmodelle: Erfolgreich umsetzen, 53-84, 2013 | 8 | 2013 |
| Risikomanagement in Banken–ein kaufmännischer Gedanke (II) HR Jacob, KH Raschtuttis, M Warg Die Bank, o. Jg, 68-72, 1996 | 7 | 1996 |
| Becoming a platform organization: how incumbent companies stay competitive M Warg, M Frosch, P Weiss, A Zolnowski Cutter Business Technology Journal 31 (11/12), 2018 | 6 | 2018 |
| A geometrical approach to the modelling of talent markets: With special account to talent and organization development M Warg Journal of International Trade Law and Policy 7 (2), 171-185, 2008 | 6 | 2008 |
| Foundations of organizational development from a resource-based perspective M Warg, A Zolnowski Conceptual paper, 2018 | 5 | 2018 |
| Architecture and its multifaceted roles in enabling value co-creation in the context of human-centered service design M Warg Advances in the Human Side of Service Engineering: Proceedings of the AHFE …, 2020 | 4 | 2020 |
| Human Centered Service Design (HCSD): Why HCSD Needs a Multi-level Architectural View M Warg, U Deetjen International Conference on Applied Human Factors and Ergonomics, 249-256, 2021 | 3 | 2021 |
| A conceptual framework for workforce management: impacts from service science and SD logic M Frosch, M Warg Advances in the Human Side of Service Engineering: Proceedings of the AHFE …, 2020 | 3 | 2020 |
| HR-Management: Impacts from Service (Eco) Systems M Frosch, M Warg, M Lange International Conference on Applied Human Factors and Ergonomics, 280-291, 2021 | 2 | 2021 |
| How to overcome organizational inertia by shaping institutions and value propositions: An analysis of the impact of service-catalogs M Warg, S Hans 31st RESER Conference, Fraunhofer IAO, Heilbronn. In: The Disruptive Role of …, 2021 | 2 | 2021 |
