| Modelling of consumer challenges and marketing strategies during crisis I Ishrat, M Hasan, A Farooq, FM Khan Qualitative Market Research: An International Journal 26 (4), 285-319, 2023 | 9 | 2023 |
| Unraveling the structure and trends of TRIZ approach in business and management: Bibliometric synthesis and future research directions I Ishrat, M Hasan, FM Khan, MY Javed International Journal of Systematic Innovation 7 (7), 12-46, 2023 | 1 | 2023 |
| Total Interpretive Structural Modelling of Marketing Challenges and Strategies Amidst Covid-19 Crisis I Ishrat, M Hasan, FM Khan, A Farooq Department of Marketing Management, Faculty of Commerce and Management …, 2021 | 1 | 2021 |
| The Impact of Lifestyle Orientations on Professionals: A Study of Academicians and Public Executives. I Ishrat, M Hasan, FM Khan, A Farooq IUP Journal of Organizational Behavior 20 (3), 2021 | | 2021 |
| Analyzing Sustainable Performance of Indian Leather Industry M Hasan, A Farooq, I Ishrat, MY Javed, FM Khan Department of Marketing Management, Faculty of Commerce and Management …, 2021 | | 2021 |
| AHP-TISM Based Strategic Model for Indian Leather Industry M Hasan, A Farooq, I Ishrat, MY Javed, FM Khan Department of Marketing Management, Faculty of Commerce and Management …, 2021 | | 2021 |
