Sustainability as a marketing tool: To be or to appear to be? F Baldassarre, R Campo Business Horizons 59 (4), 421-429, 2016 | 140 | 2016 |
Food for kids: How children influence their parents purchasing decisions F Baldassarre, R Campo, A Falcone Journal of Food Products Marketing 22 (5), 596-609, 2016 | 65 | 2016 |
The advent of Industry 4.0 in manufacturing industry: Literature review and growth opportunities F Baldassarre, F Ricciardi, R Campo DIEM: Dubrovnik international economic meeting 3 (1), 632-643, 2017 | 52 | 2017 |
Mozart or pop music? Effects of background music on wine consumers M De Luca, R Campo, R Lee International Journal of Wine Business Research 31 (3), 406-418, 2019 | 30 | 2019 |
Wine experiences: A review from a multisensory perspective R Campo, F Reinoso-Carvalho, P Rosato Applied Sciences 11 (10), 4488, 2021 | 24 | 2021 |
The effects of food aesthetics on consumers. Visual stimuli and food marketing R Campo, G Loporcaro, F Baldassarre DIEM: Dubrovnik International Economic Meeting 3 (1), 553-565, 2017 | 23 | 2017 |
A play-based methodology for studying children: Playfication R Campo, F Baldassarre, R Lee Systemic Practice and Action Research 32, 113-123, 2019 | 15 | 2019 |
Less salt, same taste: Food marketing strategies via healthier products R Campo, P Rosato, D Giagnacovo Sustainability 12 (9), 3916, 2020 | 14 | 2020 |
Waiting too long: bottlenecks and improvements–a case study of a surgery department FF Baldassarre, F Ricciardi, R Campo The TQM journal 30 (2), 116-132, 2018 | 14 | 2018 |
A character a day keeps the fruit on display: the influence of cartoon characters on preschoolers' preference for healthy food F Baldassarre, R Campo International Journal of Markets and Business Systems 1 (3), 260-274, 2015 | 12 | 2015 |
Multisensory analysis and wine marketing: systematic review and perspectives R Campo, P Rosato, E Battisti British Food Journal 124 (10), 3274-3292, 2022 | 11 | 2022 |
Assessing the global dimension of sourcing: an exploratory study on Italian companies F Baldassarre, R Campo International Journal of Supply Chain Management 4 (3), 15-24, 2015 | 11 | 2015 |
Think green: The eco-innovative approach of a sustainable small enterprise R Campo, O Trio Journal of the Knowledge Economy 13 (4), 2792-2803, 2022 | 10 | 2022 |
Toward healthier cookie habits: Assessing the role of packaging visual appearance in the expectations for dietary cookies in digital environments F Reinoso-Carvalho, R Campo, M De Luca, C Velasco Frontiers in Psychology 12, 679443, 2021 | 10 | 2021 |
Influences of Islamic culture in marketing and the role of Halal certification F Baldassarre, R Campo 10 International Forum on Knowledge Asset Dynamics, 1827-1836, 2015 | 9 | 2015 |
Business process management to manage clinical risk: a case study in the healthcare sector F Baldassarre, F Ricciardi, R Campo Toulon-Verona Conference “Excellence in Services, 2016 | 6 | 2016 |
L'influenza del brand, del packaging e dei character sulle preferenze dei bambini: confronto tra ortofrutta e altri alimenti F Baldassarre, R Campo L'influenza del brand, del packaging e dei character sulle preferenze dei …, 2014 | 6 | 2014 |
Sustainable and healthy purchasing behaviors towards palm oil-based food in Italy FF Baldassarre, S Santovito, R Campo, G Dilorenzo British Food Journal 126 (1), 156-172, 2024 | 5 | 2024 |
Women empowerment and entrepreneurial intention: A pathway to achieve sustainable development goal (SDG‐5) AR Bilal, P Rosato, R Campo, R Leopizzi Corporate Social Responsibility and Environmental Management 30 (3), 1389-1405, 2023 | 5 | 2023 |
Attitudes towards food products for children: A parental viewpoint F Baldassarre, R Campo, A Falcone DIEM: Dubrovnik International Economic Meeting 2 (1), 611-625, 2015 | 5 | 2015 |