| How to make product development projects more successful by integrating Kano's model of customer satisfaction into quality function deployment K Matzler, HH Hinterhuber Technovation 18 (1), 25-38, 1998 | 1812 | 1998 |
| The asymmetric relationship between attribute-level performance and overall customer satisfaction: a reconsideration of the importance–performance analysis K Matzler, F Bailom, HH Hinterhuber, B Renzl, J Pichler Industrial marketing management 33 (4), 271-277, 2004 | 1210 | 2004 |
| Consumer empowerment through internet-based co-creation J Füller, H Mühlbacher, K Matzler, G Jawecki Journal of management information systems 26 (3), 71-102, 2009 | 1027 | 2009 |
| Brand community members as a source of innovation J Füller, K Matzler, M Hoppe Journal of product innovation management 25 (6), 608-619, 2008 | 946 | 2008 |
| Who trusts? Personality, trust and knowledge sharing T Mooradian, B Renzl, K Matzler Management learning 37 (4), 523-540, 2006 | 843 | 2006 |
| Antecedents of M&A success: The role of strategic complementarity, cultural fit, and degree and speed of integration F Bauer, K Matzler Strategic management journal 35 (2), 269-291, 2014 | 817 | 2014 |
| The Kano model: How to delight your customers E Sauerwein, F Bailom, K Matzler, HH Hinterhuber International working seminar on production economics 1 (4), 313-327, 1996 | 810 | 1996 |
| How to delight your customers K Matzler, HH Hinterhuber, F Bailom, E Sauerwein Journal of Product & Brand Management 5 (2), 6-18, 1996 | 695 | 1996 |
| Risk aversion and brand loyalty: the mediating role of brand trust and brand affect K Matzler, S Grabner‐Kräuter, S Bidmon Journal of product & brand management 17 (3), 154-162, 2008 | 676 | 2008 |
| The factor structure of customer satisfaction: An empirical test of the importance grid and the penalty‐reward‐contrast analysis K Matzler, E Sauerwein International journal of service industry management 13 (4), 314-332, 2002 | 676 | 2002 |
| Personality traits and knowledge sharing K Matzler, B Renzl, J Müller, S Herting, TA Mooradian Journal of economic psychology 29 (3), 301-313, 2008 | 675 | 2008 |
| Co-creation in virtual worlds: The design of the user experience T Kohler, J Fueller, K Matzler, D Stieger, J Füller MIS quarterly, 773-788, 2011 | 667 | 2011 |
| Importance-performance analysis revisited: the role of the factor structure of customer satisfaction K Matzler, E Sauerwein, K Heischmidt The Service Industries Journal 23 (2), 112-129, 2003 | 663 | 2003 |
| The impact of satisfaction and image on loyalty: the case of Alpine ski resorts R Faullant, K Matzler, J Füller Managing Service Quality: An International Journal 18 (2), 163-178, 2008 | 597 | 2008 |
| Virtual product experience and customer participation—A chance for customer-centred, really new products J Füller, K Matzler Technovation 27 (6-7), 378-387, 2007 | 542 | 2007 |
| The relationship between interpersonal trust, employee satisfaction, and employee loyalty K Matzler, B Renzl Total quality management and business excellence 17 (10), 1261-1271, 2006 | 540 | 2006 |
| The sharing economy: Your business model's friend or foe? W Kathan, K Matzler, V Veider Business horizons 59 (6), 663-672, 2016 | 527 | 2016 |
| Adapting to the sharing economy K Matzler, V Veider, W Kathan MIT Sloan Management Review, 2014 | 521 | 2014 |
| Customer delight and market segmentation: An application of the three-factor theory of customer satisfaction on life style groups J Füller, K Matzler Tourism management 29 (1), 116-126, 2008 | 503 | 2008 |
| Communitition: The tension between competition and collaboration in community‐based design contests K Hutter, J Hautz, J Füller, J Mueller, K Matzler Creativity and innovation management 20 (1), 3-21, 2011 | 483 | 2011 |
Birgit RenzlProfessor of Management and Organization, University of Stuttgart, Germany在 bwi.uni-stuttgart.de 的电子邮件经过验证
