The multilevel nature of customer experience research: an integrative review and research agenda AM Kranzbühler, MHP Kleijnen, RE Morgan, M Teerling International Journal of Management Reviews 20 (2), 433-456, 2018 | 514 | 2018 |
Outsourcing the pain, keeping the pleasure: Effects of outsourced touchpoints in the customer journey AM Kranzbühler, MHP Kleijnen, PWJ Verlegh Journal of the Academy of Marketing Science 47, 308-327, 2019 | 112 | 2019 |
Beyond valence: A meta-analysis of discrete emotions in firm-customer encounters AM Kranzbühler, A Zerres, MHP Kleijnen, PWJ Verlegh Journal of the Academy of Marketing Science 48, 478-498, 2020 | 102 | 2020 |
The effect of meat-shaming on meat eaters’ emotions and intentions to adapt behavior AM Kranzbühler, HNJ Schifferstein Food Quality and Preference 107, 104831, 2023 | 11 | 2023 |
When similarity beats expertise—Differential effects of patient and expert ratings on physician choice: Field and experimental study AM Kranzbühler, MHP Kleijnen, PWJ Verlegh, M Teerling Journal of Medical Internet Research 21 (6), e12454, 2019 | 8 | 2019 |
The differential effects of peer and expert ratings on choice AM Kranzbühler, MHP Kleijnen, PWJ Verlegh, M Teerling Marketing Science Institute Working Paper Series, Report No. 15 117, 2015 | 8 | 2015 |
Orchestrating the customer journey: Four essays on how to create meaningful customer experiences AM Kranzbühler | 4 | 2018 |
The influence of rating volume in the effects of expert versus patient online ratings LCH Jans, AM Kranzbühler Acta Orthop Belg 81 (4), 662-667, 2015 | 4 | 2015 |
" Beyond valence: A meta-analysis of discrete emotions in firm-customer encounters": Correction. AM Kranzbühler, A Zerres, MHP Kleijnen, PWJ Verlegh Springer, 2020 | | 2020 |