Frustrated fatshionistas: An institutional theory perspective on consumer quests for greater choice in mainstream markets D Scaraboto, E Fischer Journal of Consumer Research 39 (6), 1234-1257, 2013 | 862 | 2013 |
Selling, sharing, and everything in between: The hybrid economies of collaborative networks D Scaraboto Journal of consumer research 42 (1), 152-176, 2015 | 496 | 2015 |
The systemic creation of value through circulation in collaborative consumer networks B Figueiredo, D Scaraboto Journal of Consumer Research 43 (4), 509-533, 2016 | 182 | 2016 |
Evolving netnography: How brand auto-netnography, a netnographic sensibility, and more-than-human netnography can transform your research RV Kozinets, D Scaraboto, MA Parmentier Journal of Marketing Management 34 (3-4), 231-242, 2018 | 164 | 2018 |
“How do I carry all this now?” Understanding consumer resistance to sustainability interventions C Gonzalez-Arcos, AM Joubert, D Scaraboto, R Guesalaga, J Sandberg Journal of Marketing 85 (3), 44-61, 2021 | 124 | 2021 |
“My plastic dreams”: Towards an extended understanding of materiality and the shaping of consumer identities MC Ferreira, D Scaraboto Journal of Business Research 69 (1), 191-207, 2016 | 84 | 2016 |
How consumers persuade each other: rhetorical strategies of interpersonal influence in online communities D Scaraboto, CAV Rossi, D Costa BAR-Brazilian Administration Review 9, 246-267, 2012 | 71 | 2012 |
Isolation in globalizing academic fields: A collaborative autoethnography of early career researchers M Belkhir, M Brouard, KH Brunk, M Dalmoro, MC Ferreira, B Figueiredo, ... Academy of Management Learning & Education 18 (2), 261-285, 2019 | 59 | 2019 |
Seriously engaged consumers: Navigating between work and play in online brand communities SO de Almeida, D Scaraboto, JP dos Santos Fleck, M Dalmoro Journal of Interactive Marketing 44 (1), 29-42, 2018 | 43 | 2018 |
From the corset to Spanx: shapewear as a marketplace icon MC Zanette, D Scaraboto Consumption Markets & Culture 22 (2), 183-199, 2019 | 42 | 2019 |
Motherhood in migration: schools as acculturation agents PR Gaviria, F Cardoso, D Scaraboto, L De Araujo Gil Gender After Gender in Consumer Culture, 77-99, 2020 | 40 | 2020 |
How consumer orchestration work creates value in the sharing economy D Scaraboto, B Figueiredo Journal of Marketing 86 (2), 29-47, 2022 | 35 | 2022 |
Comunidades virtuais com grupos de referência nos processos decisórios do consumidor. 2006 D SCARABOTO Dissertação de Mestrado em Administração, Escola de Administração da …, 2006 | 33* | 2006 |
“To Spanx or not to Spanx”: how objects that carry contradictory institutional logics trigger identity conflict for consumers MC Zanette, D Scaraboto Journal of Business Research 105, 443-453, 2019 | 30 | 2019 |
Holy Mary goes’ round: Using object circulation to promote hybrid value regimes in alternative economies D Scaraboto, B Figueiredo Journal of Macromarketing 37 (2), 180-192, 2017 | 29 | 2017 |
Pequenos luxos, grandes prazeres-significados do consumo e valores dos consumidores de joalheria e vestuário de luxo D Scaraboto, FP Zilles, JB Rodriguez, MA Kny ENCONTRO DE MARKETING DA ANPAD 2, 2006 | 28 | 2006 |
Why papers are rejected and how to get yours accepted: Advice on the construction of interpretive consumer research articles E Fischer, A Gopaldas, D Scaraboto Qualitative Market Research: An International Journal 20 (1), 60-67, 2017 | 25 | 2017 |
Triggers, tensions and trajectories: Towards an understanding of the dynamics of consumer enrolment in uneasily intersecting assemblages D Scaraboto, E Fischer Assembling consumption, 172-186, 2015 | 25 | 2015 |
Comunidades on-line como fonte de informação em marketing: reflexões sobre possibilidades e práticas D Scaraboto Revista Eletrônica Internacional de Economia Política da Informação, da …, 2006 | 22 | 2006 |
At world’s end: Exploring consumer-marketer tensions in the closure of adverworlds D Scaraboto, L Carter-Schneider, R Kedzior Journal of Marketing Management 29 (13-14), 1518-1541, 2013 | 17 | 2013 |