Effects of Price, Brand, and Store Information on Buyers' Product Evaluations WB Dodds, KB Monroe, D Grewal Journal of Marketing Research, 1991 | 11010 | 1991 |
Retailing management M Levy, BA Weitz, D Grewal Irwin/McGraw-Hill, 2014 | 5400* | 2014 |
Factors influencing the effectiveness of relationship marketing: A meta-analysis RW Palmatier, RP Dant, D Grewal, KR Evans Journal of marketing 70 (4), 136-153, 2006 | 4467 | 2006 |
The influence of multiple store environment cues on perceived merchandise value and patronage intentions J Baker, A Parasuraman, D Grewal, GB Voss Journal of marketing 66 (2), 120-141, 2002 | 4022 | 2002 |
The impact of technology on the quality-value-loyalty chain: a research agenda A Parasuraman, D Grewal Journal of the academy of marketing science 28 (1), 168-174, 2000 | 3603 | 2000 |
The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions,” D Grewal, K Monroe, ram Krishnan Journal of Marketing 62 (2), 46-60, 1998 | 3172 | 1998 |
Customer experience management in retailing: An organizing framework D Grewal, M Levy, V Kumar Journal of retailing 85 (1), 1-14, 2009 | 3107 | 2009 |
The influence of store environment on quality inferences and store image J Baker, D Grewal, A Parasuraman Journal of the academy of marketing science 22 (4), 328-339, 1994 | 3013 | 1994 |
The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions D Grewal, R Krishnan, J Baker, N Borin Journal of retailing 74 (3), 331-352, 1998 | 2627 | 1998 |
Understanding service convenience LL Berry, K Seiders, D Grewal Journal of marketing 66 (3), 1-17, 2002 | 2602 | 2002 |
An experimental approach to making retail store environmental decisions J Baker, D Grewal, M Levy Journal of retailing 68 (4), 445-460, 1992 | 2316 | 1992 |
Challenges and opportunities in multichannel customer management SA Neslin, D Grewal, R Leghorn, V Shankar, ML Teerling, JS Thomas, ... Journal of service research 9 (2), 95-112, 2006 | 1898 | 2006 |
Marketing research A Parasuraman, D Grewal, R Krishnan Cengage Learning, 2006 | 1821* | 2006 |
Assessing the predictive validity of two methods of measuring self-image congruence MJ Sirgy, D Grewal, TF Mangleburg, J Park, KS Chon, CB Claiborne, ... Journal of the academy of marketing science 25, 229-241, 1997 | 1729 | 1997 |
How artificial intelligence will change the future of marketing T Davenport, A Guha, D Grewal, T Bressgott Journal of the Academy of Marketing Science 48, 24-42, 2020 | 1704 | 2020 |
Customer experience management in retailing: understanding the buying process NM Puccinelli, RC Goodstein, D Grewal, R Price, P Raghubir, D Stewart Journal of retailing 85 (1), 15-30, 2009 | 1648 | 2009 |
Do satisfied customers buy more? Examining moderating influences in a retailing context K Seiders, GB Voss, D Grewal, AL Godfrey Journal of marketing 69 (4), 26-43, 2005 | 1542 | 2005 |
Consumer satisfaction and perceived quality: complementary or divergent constructs? JB Gotlieb, D Grewal, SW Brown Journal of applied psychology 79 (6), 875, 1994 | 1371 | 1994 |
A comparative longitudinal analysis of theoretical perspectives of interorganizational relationship performance RW Palmatier, RP Dant, D Grewal Journal of marketing 71 (4), 172-194, 2007 | 1267 | 2007 |
The roles of price, performance, and expectations in determining satisfaction in service exchanges GB Voss, A Parasuraman, D Grewal Journal of marketing 62 (4), 46-61, 1998 | 1258 | 1998 |