| Factors Influencing Plastic Bag Avoidance Behaviour Among the Indian Consumers R Geetha Vision, 09722629221099601, 2022 | 5 | 2022 |
| Unveiling the Keys to Success: Investigating the Driving and Achievement Factors of Married Women Entrepreneurs A Kiruthika, R Geetha Multidisciplinary Reviews, 2024 | | 2024 |
| E-Banking: Opportunities and Challenges from Customer’s Perspective AA TN, R Geetha Qubahan Academic Journal 4 (1), 351-358, 2024 | | 2024 |
| The Antecedents of Online Purchase Intention During Covid-19: A Serial Mediation Approach S Dheepalakshmi, R Geetha Qubahan Academic Journal 4 (1), 201-209, 2024 | | 2024 |
| Consumers' pro-environmental behaviour towards reducing single-use plastic bags-a moderated mediation approach R Geetha, C Padmavathy International Journal of Green Economics 18 (1), 32-44, 2024 | | 2024 |
| Effects of external and internal influences on intentions to avoid single-use plastic bags R Geetha, C Padmavathy Global Business and Economics Review 30 (2), 176-188, 2024 | | 2024 |
| The Effect of Bring Your Own Bag on Pro-environmental Behaviour: Towards a Comprehensive Conceptual Framework R Geetha, C Padmavathy Vision, 09722629231195430, 2023 | | 2023 |
| Exploring the Effect of Marketing Factors on Customers’ Online Purchase Intention Using the Stimulus Organism Response (SOR) Framework S Dheepalakshmi, R Geetha | | |
