| Shining in the center: Central gaze cascade effect on product choice AS Atalay, HO Bodur, D Rasolofoarison Journal of Consumer Research 39 (4), 848-866, 2012 | 351 | 2012 |
| Belief, affect, and attitude: Alternative models of the determinants of attitude HO Bodur, D Brinberg, E Coupey Journal of consumer Psychology 9 (1), 17-28, 2000 | 288 | 2000 |
| Avatars as information: Perception of consumers based on their avatars in virtual worlds JF Bélisle, HO Bodur Psychology & Marketing 27 (8), 741-765, 2010 | 218 | 2010 |
| The greenconsumption effect: How using green products improves consumption experience A Tezer, HO Bodur Journal of Consumer Research 47 (1), 25-39, 2020 | 216 | 2020 |
| Understanding the role of preference revision and concession in group decisions A Aribarg, N Arora, HO Bodur Journal of Marketing Research 39 (3), 336-349, 2002 | 127 | 2002 |
| Consumer responses to gift receipt in business‐to‐consumer contexts HO Bodur, B Grohmann Psychology & Marketing 22 (5), 441-456, 2005 | 113 | 2005 |
| Online price search: Impact of price comparison sites on offline price evaluations HO Bodur, NM Klein, N Arora Journal of Retailing 91 (1), 125-139, 2015 | 101 | 2015 |
| Brand social responsibility: Conceptualization, measurement, and outcomes B Grohmann, HO Bodur Journal of Business Ethics 131, 375-399, 2015 | 77 | 2015 |
| Will You Purchase Environmentally-Friendly Products? Using Prediction Requests to Increase Choice of Sustainable Products O Bodur, K Duval, B Grohmann Journal of Business Ethics, 2014 | 75 | 2014 |
| The ethical attribute stigma: Understanding when ethical attributes improve consumer responses to product evaluations HO Bodur, T Gao, B Grohmann Journal of Business Ethics 122, 167-177, 2014 | 74 | 2014 |
| When should private label brands endorse ethical attributes? HO Bodur, M Tofighi, B Grohmann Journal of Retailing 92 (2), 204-217, 2016 | 68 | 2016 |
| When and how multitasking impacts consumer shopping decisions AS Atalay, HO Bodur, E Bressoud Journal of Retailing 93 (2), 187-200, 2017 | 32 | 2017 |
| Social responsibility and its differential effects on the retailers’ portfolio of private label brands M Tofighi, HO Bodur International Journal of Retail & Distribution Management 43 (4/5), 301-313, 2015 | 29 | 2015 |
| Communicating brand biographies effectively: the role of communication source A Tezer, HO Bodur, B Grohmann Journal of the Academy of Marketing Science 48, 712-733, 2020 | 19 | 2020 |
| Ethical attribute and brand concept congruity enhances brand evaluations M Tofighi, B Grohmann, HO Bodur European Journal of Marketing 54 (1), 79-108, 2020 | 19 | 2020 |
| When Do Consumers Prefer More Choice? Moderating Effects of Regulatory Focus. HO Bodur, L Matyas Advances in Consumer Research 35, 2008 | 13 | 2008 |
| When goliaths win and davids lose: The moderating role of perceived risk in brand biography effects A Tezer, O Bodur, B Grohmann Psychology & Marketing 39 (1), 27-45, 2022 | 11 | 2022 |
| Predecision Processes in Consumer Choice: Effects of Prior Knowledge on Aspects of Decision Structuring. E Coupey, O Bodur, D Brinberg Advances in Consumer Research 25 (1), 1998 | 11 | 1998 |
| Exploratory research and qualitative analysis WG Zikmund, HO Bodur Effective marketing research in Canada, 87-115, 1985 | 5 | 1985 |
| Goal–Oriented Ad Design: An Investigation of Message Type and Consumption Goal Congruence HO Bodur, B Grohmann ASAC Conference Proceedings 15, 2004 | 4 | 2004 |
A. Selin AtalayProfessor of Marketing, Frankfurt School of Finance and Management在 fs.de 的电子邮件经过验证
