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Praveen Sugathan
Praveen Sugathan
在 iimk.ac.in 的电子邮件经过验证 - 首页
标题
引用次数
引用次数
年份
Co-creating the tourism experience
P Sugathan, KR Ranjan
Journal of Business Research 100, 207-217, 2019
2362019
Drivers of user engagement in eWoM communication
A Rossmann, KR Ranjan, P Sugathan
Journal of services marketing 30 (5), 541-553, 2016
1782016
Atypical shifts post-failure: Influence of co-creation on attribution and future motivation to co-create
P Sugathan, KR Ranjan, AG Mulky
Journal of Interactive Marketing 38 (1), 64-81, 2017
882017
A narrative review and meta-analysis of service interaction quality: new research directions and implications
KR Ranjan, P Sugathan, A Rossmann
Journal of Services Marketing 29 (1), 3-14, 2015
692015
Toward a conceptualization of perceived complaint handling quality in social media and traditional service channels
P Sugathan, A Rossmann, KR Ranjan
European Journal of Marketing 52 (5/6), 973-1006, 2018
502018
An examination of the emotions that follow a failure of co-creation
P Sugathan, KR Ranjan, AG Mulky
Journal of Business Research 78, 43-52, 2017
412017
When co-production fails: The role of customer’s internal attributions and impression management concerns
P Sugathan, KR Ranjan
Journal of Business Research 121, 535-548, 2020
172020
Effect of frontline employee's hope and consumer failure during consumer-created emergencies
KR Ranjan, R Dash, P Sugathan, W Mao
Journal of Service Theory and Practice 31 (1), 35-64, 2021
72021
Existence of consumer segments based on the use of reference price
P Sugathan
Academy of Marketing Studies Journal 22 (2), 1-10, 2018
22018
Does marketing make sales superfluous? Revisiting levitt and drucker
P Sugathan, IIM Kozhikode, K Kozhikode
Academy of Marketing Studies Journal 22 (2), 1-5, 2018
12018
Corning Gorilla Glass
P Sugathan
Indian Institute of Management, Kozhikode, 2023
2023
CloudMagic (A)
P Sugathan
Indian Institute of Management, Kozhikode, 2023
2023
Empirical examination of online reviews
P Sugathan
Indian Institute of Management Kozhikode Working papers, 2020
2020
Price examination in virtual reality
P Sugathan
Indian Institute of Management Kozhikode Working papers, 2020
2020
Virtual reality application in public policy
P Sugathan
Indian Institute of Management Kozhikode Working papers, 2020
2020
Co-creation and pricing
P Sugathan
Indian Institute of Management Kozhikode Working papers, 2020
2020
Understanding inconsistency in reviews
P Sugathan
Indian Institute of Management Kozhikode Working papers, 2020
2020
Evaluating price fairness in hedonic and co-created categories
P Sugathan
Indian Institute of Management Kozhikode Working papers, 2019
2019
Co-creation as possible exploitation
P Sugathan
Indian Institute of Management Kozhikode Working papers, 2019
2019
Hotel Repositioning
P Sugathan
Indian Institute of Management, Kozhikode, 2018
2018
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