The influence of firm behavior on purchase intention: do consumers really care about business ethics? EH Creyer Journal of Consumer Marketing 14 (6), 421-432, 1997 | 2102 | 1997 |
Making healthful food choices: the influence of health claims and nutrition information on consumers’ evaluations of packaged food products and restaurant menu items JC Kozup, EH Creyer, S Burton Journal of Marketing 67 (2), 19-34, 2003 | 977 | 2003 |
Attacking the obesity epidemic: the potential health benefits of providing nutrition information in restaurants S Burton, EH Creyer, J Kees, K Huggins American journal of public health 96 (9), 1669-1675, 2006 | 564 | 2006 |
The role of self‐regulation, future orientation, and financial knowledge in long‐term financial decisions E Howlett, J Kees, E Kemp Journal of Consumer Affairs 42 (2), 223-242, 2008 | 508 | 2008 |
The impact of corporate behavior on perceived product value EH Creyer, WT Ross Marketing Letters 7 (2), 173-185, 1996 | 338 | 1996 |
The impact of accuracy and effort feedback and goals on adaptive decision behavior EH Creyer, JR Bettman, JW Payne Journal of Behavioral Decision Making 3 (1), 1-16, 1990 | 253 | 1990 |
Food for thought: how will the nutrition labeling of quick service restaurant menu items influence consumers’ product evaluations, purchase intentions, and choices? S Burton, E Howlett, AH Tangari Journal of Retailing 85 (3), 258-273, 2009 | 233 | 2009 |
Making inferences about missing information: The effects of existing information WT Ross Jr, EH Creyer Journal of Consumer Research 19 (1), 14-25, 1992 | 205 | 1992 |
Coming to a restaurant near you? Potential consumer responses to nutrition information disclosure on menus EA Howlett, S Burton, K Bates, K Huggins Journal of Consumer Research 36 (3), 494-503, 2009 | 174 | 2009 |
Risky recreation: an exploration of factors influencing the likelihood of participation and the effects of experience E Creyer, W Ross, D Evers Leisure Studies 22 (3), 239-253, 2003 | 167 | 2003 |
The effects of summary information on consumer perceptions of mutual fund characteristics J Kozup, E Howlett, M Pagano Journal of Consumer Affairs 42 (1), 37-59, 2008 | 159 | 2008 |
Tradeoffs Between Price and Quality: How a Value Index Affects EH Creyer, WT Ross Jr Journal of Consumer Affairs 31 (2), 280-302, 1997 | 154 | 1997 |
What Consumers Don't Know Can Hurt Them: Consumer Evaluations and Disease Risk Perceptions of Restaurant Menu Items S Burton, EH Creyer Journal of Consumer Affairs 38 (1), 121-145, 2004 | 142 | 2004 |
It’s only natural: the mediating impact of consumers’ attribute inferences on the relationships between product claims, perceived product healthfulness, and purchase intentions C Berry, S Burton, E Howlett Journal of the Academy of Marketing Science 45, 698-719, 2017 | 141 | 2017 |
Mental models and ethical decision making: The mediating role of sensemaking Z Bagdasarov, JF Johnson, AE MacDougall, LM Steele, S Connelly, ... Journal of Business Ethics 138 (1), 133-144, 2016 | 137* | 2016 |
A COOL effect: the direct and indirect impact of country-of-origin disclosures on purchase intentions for retail food products C Berry, A Mukherjee, S Burton, E Howlett Journal of Retailing 91 (3), 533-542, 2015 | 137 | 2015 |
The influence of consumer concern about global climate change on framing effects for environmental sustainability messages CL Newman, E Howlett, S Burton, JC Kozup, A Heintz Tangari International Journal of Advertising 31 (3), 511-527, 2012 | 133 | 2012 |
Shopper response to front-of-package nutrition labeling programs: Potential consumer and retail store benefits CL Newman, E Howlett, S Burton Journal of Retailing 90 (1), 13-26, 2014 | 131 | 2014 |
Twenty years of country-of-origin food labeling research: a review of the literature and implications for food marketing systems CL Newman, AM Turri, E Howlett, A Stokes Journal of Macromarketing 34 (4), 505-519, 2014 | 127 | 2014 |
Broken halos and shattered horns: Overcoming the biasing effects of prior expectations through objective information disclosure S Burton, LA Cook, E Howlett, CL Newman Journal of the Academy of Marketing Science 43, 240-256, 2015 | 117 | 2015 |