| Factors influencing consumer behavior: A study among university students in Malaysia R Muniady, A Al-Mamun, PY Permarupan, NRB Zainol Asian Social Science 10 (9), 18, 2014 | 257 | 2014 |
| Cashless transactions: A study on intention and adoption of e-wallets M Yang, AA Mamun, M Mohiuddin, NC Nawi, NR Zainol Sustainability 13 (2), 831, 2021 | 230 | 2021 |
| Entrepreneurial competency, competitive advantage and performance of informal women micro-entrepreneurs in Kelantan, Malaysia NR Zainol, A Al Mamun Journal of Enterprising Communities: People and Places in the Global Economy …, 2018 | 118 | 2018 |
| Entrepreneurial competencies and performance of informal micro-enterprises in Malaysia A Al Mamun, NBC Nawi, NRB Zainol Mediterranean Journal of Social Sciences 7 (3), 273-281, 2016 | 93 | 2016 |
| Organizational climate on employees' work passion: A review PY Permarupan, A Al-Mamun, RA Saufi, NRB Zainol Canadian Social Science 9 (4), 63, 2013 | 75 | 2013 |
| Effects of brand loyalty, image and quality on brand equity: A study among bank Islam consumers in Kelantan, Malaysia A Subramaniam, A Al Mamun, PY Permarupan, NRB Zainol Asian Social Science 10 (14), 67, 2014 | 69 | 2014 |
| Competitive advantages of the relationship between entrepreneurial competencies and economic sustainability performance S Aidara, AA Mamun, NAM Nasir, M Mohiuddin, NC Nawi, NR Zainol Sustainability 13 (2), 864, 2021 | 63 | 2021 |
| The effect of cognitive and relational social capital on structural social capital and micro-enterprise performance RAL Muniady, AA Mamun, MR Mohamad, PY Permarupan, NRB Zainol Sage Open 5 (4), 2158244015611187, 2015 | 60 | 2015 |
| Sustainable customer retention through social media marketing activities using hybrid SEM-neural network approach Q Yang, N Hayat, A Al Mamun, ZKM Makhbul, NR Zainol Plos one 17 (3), e0264899, 2022 | 59 | 2022 |
| Predicting stock market investment intention and behavior among Malaysian working adults using partial least squares structural equation modeling M Yang, AA Mamun, M Mohiuddin, SSA Al-Shami, NR Zainol Mathematics 9 (8), 873, 2021 | 59 | 2021 |
| A global study on the correlates of gross domestic product (GDP) and COVID-19 vaccine distribution P Basak, T Abir, A Al Mamun, NR Zainol, M Khanam, MR Haque, ... Vaccines 10 (2), 266, 2022 | 55 | 2022 |
| Framing the retirement planning behavior model towards sustainable wellbeing among youth: The moderating effect of public profiles A Afthanorhan, AA Mamun, NR Zainol, H Foziah, Z Awang Sustainability 12 (21), 8879, 2020 | 52 | 2020 |
| Social capital and entrepreneurial competencies: A study among women micro-entrepreneurs in Malaysia AA Mamun, RAL Muniady, PY Permarupa, NRB Zainol, NBC Nawi, ... The journal of developing areas 50 (5), 363-370, 2016 | 51 | 2016 |
| Healthy eating determinants: A study among Malaysian young adults AA Mamun, N Hayat, NRB Zainol Foods 9 (8), 974, 2020 | 46 | 2020 |
| Predicting the purchase intention and behaviour towards green skincare products among Malaysian consumers A Al Mamun, NC Nawi, N Hayat, NRB Zainol Sustainability 12 (24), 10663, 2020 | 44 | 2020 |
| Examining the effectiveness of micro-enterprise development programs in Malaysia NR Zainol, A Al Mamun, H Hassan, A Rajennd, L Muniady Journal of International Studies 10 (2), 2017 | 41 | 2017 |
| Trends of stunting prevalence and its associated factors among nigerian children aged 0–59 months residing in the northern nigeria, 2008–2018 OK Ezeh, T Abir, NR Zainol, A Al Mamun, AH Milton, MR Haque, KE Agho Nutrients 13 (12), 4312, 2021 | 36 | 2021 |
| The moderating effect of a supportive environment toward the relationship of entrepreneurial competencies and the performance of informal women entrepreneurs in Kelantan, Malaysia NHBM Suhaimi, AA Mamun, NR Zainol, NC Nawi, RA Saufi The Journal of Developing Areas 52 (1), 251-259, 2018 | 33 | 2018 |
| Scaling up social innovation for sustainability: The roles of social enterprise capabilities N Zainol, F Zainol, Y Ibrahim, A Afthanorhan Management Science Letters 9 (3), 457-466, 2019 | 32 | 2019 |
| Human Capital and Entrepreneurial Ompetencies towards Performance of Informal Microenterprises in Kelantan, Malaysia NR Zainol, A Al Mamun, GB Ahmad, DB Simpong Economics & Sociology 11 (4), 31, 2018 | 32 | 2018 |
