| Influencer Marketing S Yesiloglu, J Costello Building Brand Communities and Engagement, 2020 | 83 | 2020 |
| Quality versus Quantity: An Investigation into Electronic Word of Mouth’ s Influence on Consumer Buying Intention TT Huyen, J Costello Journal of Promotional Communications 5 (2), 2017 | 36 | 2017 |
| Team problem solving and motivation under disorganization–an agent-based modeling approach D Herath, J Costello, F Homberg Team Performance Management: An International Journal 23 (1/2), 46-65, 2017 | 33 | 2017 |
| Enterprise social media impact on human resource practices GO Offong, J Costello Evidence-based HRM: A global forum for empirical scholarship 5 (3), 328-343, 2017 | 21 | 2017 |
| Public Service Motivation and Civic Engagement: The Role of Pro-Social Motivations in Shaping Society F Homberg, J Costello Palgrave, 2019 | 19* | 2019 |
| The Public Service Motivated Volunteer: Devoting Time or Effort? J Costello, F Homberg, D Secchi Nonprofit and Voluntary Sector Quarterly, 0899764020911200, 2020 | 18 | 2020 |
| The art of deception: Will fake followers decay trust and can authenticity preserve it? J Costello, L Biondi Influencer Marketing, 215-232, 2020 | 17 | 2020 |
| “Hope this is not sponsored”–Is an influencer’s credibility impacted when using sponsored versus non-sponsored content? J Costello, KM Urbanska Influencer Marketing, 179-195, 2020 | 15 | 2020 |
| Human resource management in the media J Costello, J Oliver handbook of media management and economics, 95-110, 2018 | 14 | 2018 |
| The public service-motivated volunteer devoting time or effort: a review and research agenda J Costello, F Homberg, D Secchi Voluntary Sector Review, 1-19, 2017 | 14 | 2017 |
| Influencer Marketing and the Law. Ch. 13 H Bosher, S Yesiloglu, J Costello Influencer Marketing: Building Brand Communities and Engagement, 2020 | 7 | 2020 |
| The Rise of Influencers and Influencer Marketing. Ch. 1 S Yesiloglu, S Yesiloglu, J Costello Influencer Marketing: Building Brand Communities and Engagement, 2020 | 7 | 2020 |
| “Hope this is not sponsored”–Is an Influencers’ credibility impacted when using sponsored versus non-sponsored content? Ch. 10 J Costello, K Urbanska, S Yesiloglu, J Costello Influencer Marketing: Building Brand Communities and Engagement, 2020 | 6 | 2020 |
| The impact of public service motivation on fundraising-The emotional charity marketing flaw E Best, J Costello Ekonomski Vjesnik: Review of Contemporary Entrepreneurship, Business, and …, 2019 | 6 | 2019 |
| Zooming in on public service motivation II: Construct measurement F Homberg, J Costello, F Homberg, J Costello Public service motivation and civic engagement: The role of pro-social …, 2019 | 6 | 2019 |
| Human Resource Management in the Media, Handbook of Media Management and Economics (Media Management and Economics Series), Chapter 7: pp. 95-110 J Costello, JJ Oliver Routledge, 2018 | 6 | 2018 |
| Choosing the right influencer for your brand: a guide to the field. Ch. 5 A Özçelik, E Levi, S Yesiloglu, J Costello Influencer Marketing: Building Brand Communities and Engagement, 2020 | 5 | 2020 |
| Professed or actual corporate activism: An examination of when Nike’s actions conflict with social marketing efforts J Costello Corporate Activism: research, case studies and solutions for communicators …, 2019 | 3* | 2019 |
| Public service motivation and volunteering. J Costello Bournemouth University, 2017 | 3 | 2017 |
| Making employee influencers: exploring personal branding on linkedin and if it leads to pro-social organizational behaviors or employee advocacy O Kozsla, B Brunner, J Costello Available at SSRN 3943432, 2021 | 2 | 2021 |
Fabian HombergAssociate Professor, LUISS Guido Carli University, Rome, Italy在 luiss.it 的电子邮件经过验证
